3.7M Views Later: How My Viral ‘Single’ Post Uncovered Sales Secrets

by | Jul 12, 2024 | Blog, Business Guidance

Did you happen to see the tweet my friend posted about me being single?

It went viral. It reached 3.7 million people in 72 hours. 😳

You’d think it’d be funny but to be honest I was… mortified.

A week earlier I was complaining to my friend about how I wish people knew that I was trying to
date, and if my friends knew maybe they’d refer me better matches than the painful process of dating apps.

So my friend decided to take matters into his own hands and post out to his following about me (without telling me first).

You know what they say, be careful what you wish for…

A week later I’m horrified as thousands of people are discussing their personal opinions about why I, a successful female, am single in my mid 30s.

It was causing me so much stress and discomfort, we shut it down after three days.

I learned for the first time, first hand, that the internet can be a vicious place.

The things people said about me were utterly brutal.

It was quite an insane situation.

My friend ended his tweet with, “Men who have their life together can DM and ask her out nicely”.

I got over 600 men that asked me out in my DMs. Of which majority are still sitting there.

Which leads me to this week’s podcast episode. 😆

I had to do a training on Follow up, and this twitter escapade gave me some freaking great talking points as I saw the parallels between dating and sales.

So if you’d like to get more of the scoop, see the kinds of DMs I got, and my analysis of the data around what 98% of the men missed and how we do the same silly things every day in sales…

Listen to this week’s episode.

-Amanda Holmes

 

P.S. Reply back if you’d like me to do another episode on this Twitter topic. I’d like to do another episode more vulnerable about the whole process of going viral, the state of dating, how bullying online seems to be accepted, and how this experience shifted my perspective on social media in my life as a whole. Would you like an episode like that? Just curious. Any other ideas send them my way.

 

Continued Learning:  The Framework for Viral Videos: 5 Steps to Creating Viral Videos

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TRANSCRIPT:

*this transcript was mostly generated by AI, please excuse any mistakes smile

Amanda Holmes: So this is something really strange that happened three weeks ago. So my friend posted on Twitter saying, Hey, my friend Amanda Holmes is single. She’s in her 30s. She’s successful. Men who have their life together can DM her and ask her out nicely. This post went viral. It reached 3. 7 million people in 72 hours.

It was shocking. Actually quite mortifying to be totally honest with you. We ended up. Deleting it after 72 hours because it was just horrific to people that are online and the things that they say. I, I still, still currently have about 600 men that have asked me out on Twitter off my DMs and I just can’t, for the likes of me, fully respond to all of them.

But I learned some really interesting things from this that I want to share that I think are just perfectly in alignment with sales.

Here is your daily dose of the Ultimate Sales Machine coming to you from the new edition. Visit ultimatesalesmachine. com to get your copy, or multiple copies. I am your host, Amanda Holmes, CEO of Chet Holmes International. What you’re about to learn has assisted a quarter of a million businesses to generate billions of dollars working faster, better, smarter.

So, I calculated. And of the 600, 98. 4 percent of them said just the stupidest stuff. Ayo, you mad cute. Where you at right now? I need a sugar mommy. I had about, like, a hundred of those.

Easily, if not more. You’re gorgeous. If you’re ever in New York City, let me take you out. Pick me, pick me. I saw your friend’s Nick’s post and I figured I’d shoot my shot. Guess you’re getting bombarded with DMs. I mean, like, all of these were just so obvious that if they know that I have hundreds of people reaching out to me to try and get on a date, do any of these actually seem like you’d have a chance?

No! Right? I counted. There were 1. 6 percent of them that actually wrote a meaningful reply. 1. 6%! Like give me a break! And of the nearly 4 million that saw this post, I gave 4 men my number. Like, it was practically like one per million that I gave my number to.

Craig Ingram: That just shows the state of patheticness of people in our society.

Right? Because it should have been more than that. There should have been enough decently intelligent, you know, men having situational awareness, right? Like, it’s just, it’s not good. Look how upset you are right now. I mean, just, I’m infuriating that there’s that many knuckleheads on this planet. There are.

Completely inappropriate. I just, I don’t get it. I’m old. What can I tell ya?

Amanda Holmes: Well, so I thought it was rather interesting because it’s, it’s gotta be the exact same when it comes to sales, right? We’re just perpetually just straight to it, going on a date with me without doing any kind of courting whatsoever.

Hi Amanda, I’m kind of a mess, but would date you. I have a nice hat. I’m ugly, wanna go to dinner. You know, I’m pretty broke, I don’t have much direction, but I’m very sweet and caring. Can you make, and I’ll make you smile, and talk to you for hours, then I’ll bring you joy and love into your life. Like, how many times do we reach out just knowing that we’re gonna fail?

A huge portion of them reached out to me knowing that they would fail. How often do we have salespeople that do the same thing, right? Like, I just found the dichotomy of this to be so entertaining.

So I actually wrote, Reading these DMs has been eye opening. I think more men need my services on how to pitch than to date me.

So I’m going to lovingly put my book out there. Which, you know, I only have like 6, 000 followers on Twitter. I don’t have a lot. But it reached 36, 000 people and we sold out our book stock. So, six months worth of books we sold in three days, which, again, hilarious, right? This whole thing was so bizarre.

So, what can we learn from this?

Why don’t we use humor? How about we get a referral, or get someone to refer us to business? What is your unique selling proposition? How many of these men had no idea how to sell themselves? They have lived with themselves for years, and they couldn’t even sell themselves, let alone a product or a service.

I mean, just shocking. Or, hey, what about struggling that you care? So, this one I thought was funny. Well, that’s good, sweetheart. Wanna have a Pop Tart? That’s just clever. You know, kind of a funny one liner. Why not? This guy said, This is a plug for my friend who DM’d you after the post. He doesn’t know I’m sending this, but he is great, so here it goes.

He’s witty, handsome, wonderful. He has his life together. He takes care of himself and those around him. He smiles. He wants you to smile. We’ve been friends for 15 years. I’ve never seen him negatively impact anyone he comes in contact with. What a great thing to have when somebody refers you like that.

That guy, I talked to because of his friend, not because of what he wrote. You have to be overwhelmed with DMs from people sent by Nick, but throwing my hat in the ring as a smart, successful, family oriented Texas based, financially comfortable, just barely qualified as a multi millionaire, work from home attorney with my own public interest firm, just an unhideous enough that they got someone good looking with more hair to play me in the HBO movie.

Okay, right? Like, You got my attention. And the first thing out of his mouth is, You have to be overwhelmed. And I’m thinking, Yes! I am! Thank you for acknowledging and having the self awareness to realize that something is happening in my life. And then, here’s this one. Hi, Nick Gray sent me, which I actually opened more of the ones that said, Nick sent me, because I thought that he had actually sent it to somebody specific, and then I found out more people were saying that, and I’m like, Oh no, they just saw his tweet.

So I saw his post, obviously clicked on it because you have a nice smile, and he said you were single and kind. He also mentioned that I was very wealthy, which was the whole debacle as why we shut it down. And it went viral partially because everyone was like, how dare you say that to the Twitter world?

Like, that’s gonna attract the wrong people. And it did! So he said, he also mentioned you’re wealthy, and that doesn’t really mean much to me, and isn’t my motivation here. Immediately, I’m like, wow, this guy is very nice. After I clicked on your page, I watched a couple of your videos, and really liked your tribute to your dad.

I recently lost my dad, it just felt like. So he continues it on, but already, what did he do? He showed that he cared, he gave me a nice compliment, he showed that he actually looked at my page. I cannot tell you, right, 1. 6 percent actually looked into my page and made a comment about it. So just to say, right?

Okay, five lessons learned. Social media can be an evil place. You really know you’ve gone viral when the joke of you also goes viral? So, someone said, this is what your friend would look like if she was Asian. So some guy took my face and made it Asian. And that got shared, and got retweeted three hundred times.

It’s like, so bizarre.

Craig Ingram: We have a mental problem in this country.

Amanda Holmes: Or just on Twitter, I think the worst of people spend their time on Twitter. No, it’s just, I just can’t believe people would take the time to do this

Craig Ingram: nonsense. Like, go do something productive. Not

Amanda Holmes: what you do on Twitter. Oh, the books. Hey. Yeah, it worked out for the book sales.

So majority of the population give the minimum amount of effort shooting a losing shot. That was a huge takeaway for me. Very rarely do people know how to articulate what makes them unique. And that’s not even counting selling their product or service. 98 percent of the population doesn’t have the intellect to see beyond themselves to put themselves in your shoes.

And, if you are clever, you stand out, and if you’re observant, you’re ahead. Interesting, right? Random, and totally out of left field, but I thought, This, I have to share, cause this is so bizarre. Does that land for you, Craig? I think you’re just laughing at the whole thing. I

Craig Ingram: just fricking just flabbergasted, but I do like, they’ll be observant in your head, right?

Be clever, stand out. Because I think this is the biggest problem with marketing is that people are bland, mundane, boring, right? They’re not a neon green fish in a silver fish Lake, right? And so they don’t stand out because they’re afraid of standing out. And in corporate America, if you stand out, it’s seen negative, not positive, but yet that’s why everybody’s broke.

Carlos Camargo: Yeah, that number five also, you know, resonated with me. Be clever, you stand out, be observant in your head. I think so few people use video, for example, and I try to use video all the time. And I’m surprised, Craig, when people say, man, that’s such a great video to use. I never see that in an email reply or in an email in general.

Amanda Holmes: Of the 600, two people sent me an audio.

Carlos Camargo: An audio, not video.

Amanda Holmes: I don’t think you can do video on Twitter DMs. But the two out of six hundred decided to do a different kind of medium.

Craig Ingram: Well, they were nested out, didn’t they? What

Troy Aberle: were you saying, Tony? It’s interesting, because to me it’s like, as I think about this, it’s like, uh, A real life situation of people find it entertaining, right?

Like the bachelor or different things that people subconsciously struggle with each and every day. And watching undercover billionaire with a Grant Cardone or whatever, all of these things are a story. That’s something that people are like trying to figure out. It’s that mystery. It’s that hero sequence.

And. Even some of the videos that, that where I’m walking down the road, people, like I get so much more engagement than if I’d use the studio, but I think people want to get back to building rapport and, and being able to have people that relate to them rather than being so scripted. Is that fair?

Amanda Holmes: Totally.

And that is the breakdown for how to be one in a million for your potential prospects through the lens of a very strange experience I had dating online. And that is another episode of the CEO mastery show.

Make sure to get your copy or copies at the ultimate sales machine. com. There’s a lot of special bonuses that you can’t get going to Amazon.

Make sure you check it out at ultimate sales machine.

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