Four strategies for a strong small business growth plan
Every small business owner knows that there are advantages to planning ahead. Whether crafting a plan to recruit better employees, developing a solid marketing strategy or improving delivery of products and services, having a plan in place benefits companies of all...
Maximize Your Online Presence: Increase Sales While Adding Value To Your Prospects
By Amanda Holmes There are over ONE BILLION websites currently active online. That means you are competing with ONE BILLION other sites for visitors attention. And to make it more difficult, even if you finally get them to visit, 55% of visitors spend fewer...
If it’s not your product or service they’re buying, then what is it?
Which has a better burger, your local burger spot or McDonald's? If it was just about the product or service, your favorite hamburger joint would be a mega franchise and McDonald's would have stayed as one location. But we all know that the world doesn’t work that...
The Top 5 Ways to Put the ‘Vacation Mindset’ to Work for You
There’s a big change happening across your workforce that you may not have even sensed yet… it’s vacation season and sandy beaches and frosty fruit-adorned drinks are creeping into the forefront of you and your employees’ subconscious affecting the ability to focus on...
Decisions Decisions: knee jerk vs no brainers
Decisions…decisions…decisions! Is it making knee jerk decisions, no decisions, or insanity that destroys a business? And, how can your business avoid… or, at the very least, plan to avoid the potential catastrophe? Every day we make hundreds of decision from what to...
A Look Under the Hood | Decision Making Q and A with the Expert
The WorkSMARTERBetter™ webinar team sat down with Chet Holmes International’s VP of Business Growth, Bill Sifflard, to get his professional opinion on where business leaders go astray when it comes to decision making. Bill has spent decades under the hoods of hundreds...
Learn Your Decision Making Style Pitfalls and Skill Crushers
The Skill We All Need But Few Have Mastered Decisions. Decisions. We make thousands of them every day. What you’re going to eat for dinner tonight or which movie you’re going to watch next, have few, if any, long lasting consequences. Others, like moving your...
Are you in sales?
Many people say they are not a sales person. Maybe that is because of what we think sales people are. In college, a professor asked the class “Who here will be in sales at the end of the year?” I didn’t raise my hand because I pictured a person hauling a vacuum...
Pick Your Poison | Find Focus Amidst All the Marketing Channels
It’s easy to get bogged down by all the marketing and advertising options out there. So based on my experience testing and crafting marketing plans for companies big and small, the best course is to zero in on the ways to see the biggest impact for the lowest initial...
CMO SHORT: Short Attention Spans Tank Businesses in More Ways than One
You need customers. You are consistently telling them you are here. But, it feels like you are yelling into the void. Wasting energy and efforts you can’t, frankly, afford to waste. What is the glaring issue? The average American has an 8 second attention span. (Vs a...
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