Chet Holmes International https://chetholmes.com/ Thu, 01 Dec 2022 14:20:37 +0000 en-US hourly 1 https://wordpress.org/?v=6.1.1 https://6f2ff0.a2cdn1.secureserver.net/wp-content/uploads/2017/09/cropped-CHI-USM-Site-Icon-01-32x32.png Chet Holmes International https://chetholmes.com/ 32 32 Avoid Business Extinction with This One Thing https://chetholmes.com/avoid-business-extinction/ https://chetholmes.com/avoid-business-extinction/#respond Thu, 01 Dec 2022 14:20:36 +0000 https://chetholmes.com/?p=10717

In today’s ever-changing marketplace, the importance of job training has never been greater.

Chet always said, “Train or feel the pain.”

It is an indispensable way to keep your organization competitive.

Training and development helps companies gain and retain top talent, increase job satisfaction and morale, improve productivity and earn more profit.

In today’s podcast episode featuring one of our raving fans, Luis of Biz Bros, we discuss how training is the key to sustaining business growth and success.

Tune in ‘til the end to hear some tips on how training and practice ultimately impacts you and your companies’ performance.

Enjoy!

P.S. To grab your cop(ies) of the new edition of The Ultimate Sales Machine with limited time bonuses, visit www.UltimateSalesMachine.com

Continued Learning:  Are You Proactive vs. Reactive in Your Business?

TAKING ACTION:

  • Want to know what’s keeping you from doubling your sales in the next 12 months? Take our quick QUIZ to get answers: Howtodoublesales.com
  • If you’d like to have a profound breakthrough in your business, schedule your breakthrough call with a LIVE expert here: Chetholmes.com/Breakthrough
  • Claim your FREE chapter 4 from the top 10 most recommended marketing and sales books of all time! Visit: Ultimatesalesmachine.com to find out how you Create 9X More Impact from every move you’re already making to win clients!

TRANSCRIPT:

*this transcript was mostly generated by AI, please excuse any mistakes smile

Amanda: Welcome everybody. Back to the Daily Dose of Your Ultimate Sales Machine, a man of homes, your CEO of Chet Homes International, and I have with me LUIS 

of the BIZBROS

you are a 

super fan of Ultimate Sales Machine. Can you share with us, um, one of your favorite 

quote. 

Here is your daily dose of the Ultimate Sales machine coming to you from the new edition. Visit ultimate sales machine.com to get your copy or multiple copies. I am your host, Amanda Holmes, CEO of Chet Homes International. What you’re about to learn has assisted a quarter of a million businesses to generate billions of dollars working faster, better, smarter.

Fonzi: Absolutely. So this one, it kind of like brought me back to my soccer days, right? I play soccer my whole life. That’s actually how I came here to the United States. And if I’m not mistaken, your dad was an athlete too, right? Was he? Did he do karate? Absolutely. So, you know, reading this, it kinda like brought me back to those days and we relate a lot of, you know, or athletic career to, or entrepreneurial career.

I feel like it has a lot of parallels. So the quote goes train or feel the pain with consistent training every week in every area of your company, you can put higher and higher standards into place and raise the bar of performance for your entire. If you really want to become the ultimate sales machine, training is an absolute must at every level, no matter how large or how small you might.

And you know, again, that bring me back to my soccer days when, or dad used to say, Hey, the soccer competition is massive. There’s millions of millions of kids that want to make it professionally. How are you going to beat them? Right? And the answer was, you have to practice. Right? Either you practice or you fall behind.

And then when we start our. honestly, the same thing where you have competitors and they are trying to be the best at what they’re doing, and so are you. You’re trying to exceed expectations also of your clients. You’re trying to do a really good job, and to do that, you need to always keep educating the people that are working for you, right?

I love this phrase, either you’re growing. Or you’re dying. And I feel like that just represents as well the business, right? For us, we work in the content world and that just evolves so quickly. So personally, how we do this is we have a content channel that we share with all the people that edits Reno, that take part of the editing process and.

Every time we look at content that calls our attention, that has a good hook that maybe is edited in a very specific way, we’re always sharing that with the team. Hey, what about this? What do we think about that? How can we deconstruct this and try to do it for our clients? And then every two weeks we have a meeting all together where we pick a few of these.

And then we start talking about how can we make this a process? How can we systemize this so we can roll it out into clients, or at the least at the minimum, evaluate. Hmm, do we think this is a good option? Is this, you know, should we go with this or not? Should we stay doing the same? We’re always evaluating on how we can improve on the product.

So again, we gotta train or we’re gonna feel the pain. 

Amanda: That is great. I love how you tie it back to that too. I, So I was a gymnast and. Gymnastics coach always said, uh, uh, practice doesn’t make perfect. Perfect practice 

makes perfect , 

Fonzi: Mm. Yep. 

Amanda: it’s not just about doing it over and over again cuz you could be doing it wrong. You have 

to make sure that you’re doing it right when you do it over 

Fonzi: Absolutely. I actually heard this phrase not too long ago. Um, I think it was from Les Brown. He’s like a motivational speaker, and he said, Practice doesn’t make perfect practice makes improvement. And I was like, I love that. I love that cuz and I, I took this from somebody else, right? But they said, you know, when you talk about be best, best kinda like says that there’s a ceiling to it, that you cannot keep growing, you want better.

Cause when you say better means that there’s another level above it and you can always keep improving. And I relay that to that phrase, right? Practice makes improvement, meaning you get better. Therefore there’s a next level that you can keep practicing for to, you know, keep leveling up every single time. 

Amanda: And that’s where the confidence comes too, right? where you prepare, 

Fonzi: Oh, absolutely. 

Amanda: and when you practice enough, 

then the confidence is is very clear. I look like I look back on the last decade of being a part of my father’s organization. I’m like, it’s. So easy to do this or that in the business, and I realize, well, it’s because I’ve been doing it over and over and over and over and over again for a decade now.

Like you 

you get your reps in, right? So. 

Fonzi: I mean, confidence comes from experience. I was actually having a conversation [00:05:00] with my brother not too long ago, and I was, I was telling him how I wanted to have, The same confidence that I have in the soccer field, cuz if I’m being honest, that is the place where I feel the most comfortable, the most confident.

And it’s because I’ve been playing soccer my whole life and I’m, I’m retired, right? I’m playing like adult leagues, but I’m playing like five times a week. I still play a lot and I feel so confident every time I’m playing and I’m telling my brother. I want to feel as confident as I feel in the soccer field doing anything else, right?

Whether that is, uh, sales or running the company, you know, leadership outside of the soccer field. And like you said, it comes from experience that bigheaded discipline of doing something over and over and over again, knowing that at first it might not be as good as you want to, but over time you’re going to improve and therefore build a confide. 

Amanda: It’s all. I think also It’s about focusing on where you want to be, the be better, get better and better, right? Because if we just do all of these different things all the time, then you become this generalist as opposed to just getting laser focused on. What you, what, where your strengths lie? I think of like, uh, when I think of my team and elevating everyone around me, uh, to their best potential, I think of, um, we have this intern, his name is Luke and he’s 13.

Shh. Don’t tell anybody, uh, 

And, uh, his strength is speaking. When he talks, people listen. His ability to communicate is more articulated and clear than grown adults For a 13 year old, it is shocking how impressive he is. Now, how do you take that skill and put it into a business setting to get him to do?

Different jobs I haven’t quite figured out, but at least I know his strength and I’m telling him, That’s your strength. Let’s get you in front of the camera as much as possible. You could be great there. That is where when you communicate that is your gift in life. So finding where that gift is and then honing it and crafting it and finding different ways to also monetize it is pretty great.

And then how you 

incorporate into a team 

Fonzi: Absolutely. Yeah. I just remember, I mean, we recently just recorded a, an episode with your friend Ted Miller, and that’s actually one of the quotes chapters that he, he picked, he picked about, you know, kind of like hiring performers, hiring great people, right? So finding those strengths and then developing those is. 

Amanda: Wow. Well, I love this. I, I could talk to you all day 

about this 

Fonzi: Same, same thing I got, I got plenty of markers here, so you know, I can come back anytime you want. 

Amanda: I love that. And there is another daily dose of your ultimate sales machine.

 

Make sure to get your copy or copies at the ultimate sales machine.com. There’s a lot of special bonuses that you can’t get going to Amazon, so make sure you check it out at ultimate sales machine com.

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The Future of Sales https://chetholmes.com/the-future-of-sales/ https://chetholmes.com/the-future-of-sales/#respond Fri, 25 Nov 2022 16:56:35 +0000 https://chetholmes.com/?p=10712

If you want to really make a difference in your business, you should watch this week’s episode.

While you’re sitting back enjoying your thanksgiving break, absorb this food for thought on selling.

What does it take to have a rich and full life?

Tune in to find out.

Enjoy!

P.S. To grab your cop(ies) of the new edition of The Ultimate Sales Machine with limited time bonuses, visit www.UltimateSalesMachine.com

Continued Learning:  How to Live a Rich and Full Life

TAKING ACTION:

  • Want to know what’s keeping you from doubling your sales in the next 12 months? Take our quick QUIZ to get answers: Howtodoublesales.com
  • If you’d like to have a profound breakthrough in your business, schedule your breakthrough call with a LIVE expert here: Chetholmes.com/Breakthrough
  • Claim your FREE chapter 4 from the top 10 most recommended marketing and sales books of all time! Visit: Ultimatesalesmachine.com to find out how you Create 9X More Impact from every move you’re already making to win clients!

TRANSCRIPT:

*this transcript was mostly generated by AI, please excuse any mistakes smile

Amanda: Amanda Holmes here, CEO Chet Holmes International. have our daily dose of ultimate machine, have with me Julie Ann Eason, brilliant extraordinaire, genius Extractor. It’s Fair Star Desk that she sprinkles and everyone works. It’s like the best way to describe. It’s such a great feeling. She’s assisted me to finish edition Ultimate sales machine, and then came along I I must of our boot camps. Help me craft must be a of Story. we doing She’s been such innovation Thank thank so much Julie. Julie and that introduction, you with us one of your favorite Ultimate Sales? Machine?

Julie: So this, this quote is really about you and it’s about the, the future of the Ultimate Sales Machine, the future of Chet Homes, International, and everything that it’s all wrapped up.

It’s chapter 13, How to live a rich and full life. And the reason I pick this quote is because Amanda, you poured your heart and soul into this chapter. I think you must have rewritten it a hundred times and just trying so hard to get the message. So that people would really take home that, that final piece that’s really going to make the difference in their businesses.

And so I’m gonna read it out. I have to actually look at it. So if I’m looking down, that’s why. But, um, it starts with truth be told, the fact that my father’s company lives on today never should have happened. Our founder had passed. Our systems were outdated, our leads were drawing up. And the last person that should have been able to change its course, Was me, and instead of looking at every hurdle as a panic, divine Bliss encouraged me in.

Amanda’s, um, nonprofit group that she works with, in case you aren’t familiar with that. Um, and Mind BLI encouraged me to reset my intention back into humbleness and gratitude Every time I felt like an imposter. Guruji reminded me that it’s only my ego that is imprisoning me to care about what other people think of me.

The truth is when I go beyond myself and I spend my time, focus, and intention on being of service, I break free from my own self-imposed limitations. My father’s teachings were the perfect vehicle to implement Guruji’s explanation because we teach this concept to stop selling and start educating, serve your clients on another level.

And I just love that entire message because it is the way forward. It is the future. Like the, the days of pressuring people into a sale are gone forever. Good ridden, like it’s time to have real conversations and be actually of service to people through education. And so I just love that, that there’s a message in there, not just of doubling your sales, but of, you know, encouraging mental health inside of your business and encouraging joy and flow and ease inside your business.

And all of that comes down to being of se, of service through education. So that’s why I just love this entire book, and I think that that quote just wraps it all up. Beautiful.

Amanda: Thank you. You hearing say it tears my eyes. Aww. a lot that one out of the others. So thank you. That gift to me.

Julie: You’re

welcome. It, it was intense, like you worked so hard on that chapter and it

Amanda: shows like it’s, it’s just beautiful.

Well, helps to brilliant people around to lift you help you out show you when you’re knocking down. So that’s also to all of you out I that get the the gift of having like Julie in your life that are assisting you in your business and life. So thank you, Julie. And that is your daily dose of the ultimate Sales machine

Make sure to get your copy or copies at the ultimate sales machine.com. There’s a lot of special bonuses that you can’t get going to Amazon, so make sure you check it out at ultimate sales machine com.

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Amanda Holmes Reveals New Original Song https://chetholmes.com/amanda-holmes-new-original-song/ https://chetholmes.com/amanda-holmes-new-original-song/#respond Fri, 25 Nov 2022 16:47:01 +0000 https://chetholmes.com/?p=10706

What do you do to reset? How do you turn off the chatter in your mind?

I used to be a singer/songwriter. So when I need a break I go to my guitar.

Here’s a clip from my book launch. At the end the audience asked me to sing.

So here’s an original I wrote to overcome the chatter of my mind.

Reply back, I’d love to know what you do to reset, recharge, and rejuvenate!

Enjoy this week’s episode!

P.S. To grab your cop(ies) of the new edition of The Ultimate Sales Machine with limited-time bonuses, visit www.UltimateSalesMachine.com

Continued Learning:  How to Double Our Sales While Cutting Our Stress in Half

TAKING ACTION:

  • Want to know what’s keeping you from doubling your sales in the next 12 months? Take our quick QUIZ to get answers: Howtodoublesales.com
  • If you’d like to have a profound breakthrough in your business, schedule your breakthrough call with a LIVE expert here: Chetholmes.com/Breakthrough
  • Claim your FREE chapter 4 from the top 10 most recommended marketing and sales books of all time! Visit: Ultimatesalesmachine.com to find out how you Create 9X More Impact from every move you’re already making to win clients!

TRANSCRIPT:

*this transcript was mostly generated by AI, please excuse any mistakes smile

So I was sitting in Puerto Rico and uh, I was sitting in front of the ocean and I was just kept repeating to the ocean, Tell me what to say. You’re so beautiful, Divine ocean.

Please guide me. And it was like this, uh, this duet with me in the ocean. And what came out was kind of like how I experienced dear dad, where it was like, Oh, this feels so uncomfortable to say, but maybe that’s what I am supposed to say. So that’s okay. Um, yeah, I’ll just play a little bit of it. Okay, here we go.

I gotta get outta my head. I’m a little bit nervous. Gotta get through this ang it’s making me crazy. Yeah. I need to say to know what it feels again to feel one with myself using my, and Select once was a victim. Now I’m a

almost on the.

Hardy Hard

Boy’s. I’m really singing an original song. Guys, this is really happening . Here I am once again thinking I know better, trying to force my hands when you have all the answers. Emma, best of times, uh, pastor You to be my guide and my hands would follow through. Life is surreal when I

Oh no. Hi, Hardy. Hardy Boy.

More survive on the More Survive on the More. Hi, Hardy Hard Boy, Mom, Mama.

Shafi

and that is me singing in English and Sanskrit goal. Yes, truly achieved. Thank you for letting me, uh, have such a wonderful time. And it’s always a goal of mine to put Sanskrit into as many things as possible. . So the fact that I also got to check off my list, um, another way, as GY has taught me to, uh, unluck your mind and the ability to use more of your intellect, um, to go inward.

Sanskrit has been a great way for me to learn and, and bloom and blossom.

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The Journey to a Billion-Dollar Offer https://chetholmes.com/journey-to-a-billion-dollar-offer/ https://chetholmes.com/journey-to-a-billion-dollar-offer/#respond Fri, 18 Nov 2022 16:07:12 +0000 https://chetholmes.com/?p=10698

This week’s episode features one of our Ultimate Sales Machine Hall of Famers, Russell Brunson. With the help of The Dream 100 strategy, he went from zero to a hundred million in four years with no backing as a startup SaaS. 

Here are some of the interesting topics you can hear from him:

  • The new paradigm for business owners, and how to utilize digital to its maximum 
  • How ClickFunnels got an irresistible offer to buy their company
  • What makes a rich and full life for Russell Brunson

Enjoy this week’s episode!

P.S. To grab your cop(ies) of the new edition of The Ultimate Sales Machine with limited time bonuses, visit www.UltimateSalesMachine.com

Continued Learning:  How ClickFunnels Grew From Zero to $100M in 4 Years

TAKING ACTION:

  • Want to know what’s keeping you from doubling your sales in the next 12 months? Take our quick QUIZ to get answers: Howtodoublesales.com
  • If you’d like to have a profound breakthrough in your business, schedule your breakthrough call with a LIVE expert here: Chetholmes.com/Breakthrough
  • Claim your FREE chapter 4 from the top 10 most recommended marketing and sales books of all time! Visit: Ultimatesalesmachine.com to find out how you Create 9X More Impact from every move you’re already making to win clients!

TRANSCRIPT:

*this transcript was mostly generated by AI, please excuse any mistakes smile

Amanda: Russell Brunson has been such a wonderful advocate for what we do. He’s one of our other ultimate sales machine Hall of Famers. He went from zero to a hundred million in four years with no backing as a startup SaaS. Amazing. And he’s going to share with us now. 

Intro: Here is your daily dose of the Ultimate Sales machine coming to you from the new edition. Visit ultimate sales machine.com to get your copy or multiple copies. I am your host, Amanda Holmes, CEO of Chet Homes International. What you’re about to learn has assisted a quarter of a million businesses to generate billions of dollars working faster, better, smarter.

Amanda: So here we go. I’m so thrilled and honored to have Russell Brunson here, and I have to just do a quick shout out because he has been an MVP of this book launch. From every step of the way, from actually taking what my father taught and running with Dream 100 and giving it a whole new life.

And then also with this book launch, they bought a thousand copies [00:01:00] on Friday. I had a Hail Mary. We were like 600 below what we needed to be able to break bestseller. And I in a whim. I said, Russells are any way that we could send to specifically your clients. And he said, I think so. Let me get it. I have to get on stage with Damon John, but I can figure it out.

And literally they went four people were working on this to make sure that we could make this happen. So Russell, from the bottom of my heart, it’s not just what you portray to everyone, it’s who you are behind the scenes. That really means a lot to me. So thank you. 

Russell: Oh, no worries. I’m glad I was able to do it.

And as this book has actually been a huge part of my life. In fact, I remember when your dad was originally launching it. I remember where I was at. I, first time I ever met him, I was in the room, he was talking about the book launch. It was about to come up and I remember the book launch happening and I remember reading the book and I had so many big insights.

Specifically the Dream 100 was probably the thing that had the biggest impact on me. And so the fact that, the next ver the updated versions here, I had a chance to read your your special chapter by the way, which was so cool. So I think your dad would be proud of. [00:02:00] But also something as myself reading, I’m like, Oh, this is like what I needed right now in my life too.

So I’m pumped for the book. And that’s why we sent all of my highest one highest end clients and I’m excited to be here. 

Amanda: Yes. And so the way that I’ve been able to learn my father’s business was actually reading his emails. That was the only way, cuz I never got to talk to him face to face. And I actually found an email where he said, this is what I wanted to change about the old edition.

And he gave me everything that he wanted to change. And one thing was he wanted to put case studies at the beginning of the book that just talked about some of our best successes. And I called it the Ultimate Sales Machine Hall of Fame. And you are one of the three companies that made our ultimate sales machine Hall of Fame.

So thank you so much for that. 

Russell: That is so cool. I love it. . 

Amanda: Awesome. Okay, so diving deep, cause I know everybody’s on the edge of their seats. We wanna hear. You are such a great example of the bleeding edge of what’s going on in the industry. You’re popping out millionaires, like it’s such an easy thing, which I know from the data it’s not.

So it’s been very impressive what you’ve been able to create [00:03:00] with your two Comma Club. What would you give as advice to so many of these businesses that aren’t savvy online today? What would you give as Okay, the future, We’re changing so rapidly, what could they do to help grow their businesses?

Russell: Yeah. It’s something that I think is counterintuitive. A lot of people like fight against it initially, but we are moving into a day and age where the big brands are no longer the big brands. The big brands are people. It’s really fascinating. You look at the companies that grow big, like you look at YouTube like who’s the biggest YouTube channel in the world?

You think it should be something like ESPN or Fox or cnn. But no, it’s Mr. Beast. It’s a human. It’s a person who’s got a personality that people connect with, right? And it’s true on every single platform. I think what’s such a key for people understand, especially people who are off have offline businesses who are trying to move online, is that nowadays what people wanna do is they wanna work with, they wanna hire, they wanna pay people, they have connection with people that they get to know who they actually are.

And so I had a friend really good example this, he’s a chiropractor and he was like, every other chiropractor I look at, him versus the 200 other chiropractors that are on the street here in Boise, Idaho, where I [00:04:00] live, and they’re. Selling off of just an offer. Oh, we do adjustments. Oh, we do this.

They all have the same business basically. And and he asked me one day like, how should I grow my business? And I think he was waiting for me to give him like, like the super offer or something, I don’t know, something magical or whatever. And I asked him, I said what was the reason why you became a chiropractor?

And he was like, Oh, it pays good, and we get Fridays off. And I was like, Dude, that’s not tell me the real reason. Like why are you passionate about this? I wanna know it. It took me a minute to think back in time. And then he said, Oh it’s the reason why I became a chiropractor is I was actually gonna be a dentist.

I was in dental school and I met my wife, we got engaged or married, I can’t remember. And he said that she got in a car wreck and he is for four or five months, I watched my wife, who she couldn’t get bed. She was struggled. She was in so much. We tried everything from medical doctors to, all these different things.

And it’s eventually I took him to a chiropractor. I always like chiropractors were I didn’t believe it. I thought it was a crazy thing. And I remember watching this chiropractor take my wife’s in her hand and adjusted her. And instantly she was outta pain for the first time, like five or six months.

It’s like I witnessed and I experienced that. I was like, that’s when I realized I wanted to become a chiropractor. And I was like, I told him like, Stop. I’m like, That’s it. That’s that’s the, that story is the reason why people will [00:05:00] come to you and it’ll cut through the 800 other chiropractic offers invoice.

The Idaho is like the connection, right? And you’ve read my books, like I talk about throw out a hook and a story, and I get throw a hook out there, get someone’s attention. Then you tell them a story and you make ’em an offer. When most people are doing is they’re throwing out a hook and they’re making an offer like, Hey, your back hurt.

You can get adjustments for, blah, blah, blah, whatever, two for one or whatever. It’s no, like the story is the thing that gets people to connect with you. It’s the reason why they’ll drive past 10 chiropractic offices to come to yours because they, you told him this story. And so my buddy, I had him go out there and he literally made ads that said Hey, is your back hurting?

Let me tell you why I think I would love to be your chiropractor. And he tells this story about his wife and the whole thing. And he got, he told it in a beautiful way and the end of it. And he made an offer and the offer wasn’t. The most irresistible offer is just Hey, come in and and get an adjustment.

And that ad crushed everything else they were doing and people kept coming back. People started referring more people, like all these things started happening. It’s because the business owner connected with the end audience. I think that’s so people are missing so much nowadays is they’re trying to just to do what business was like 30 years ago where it’s like, Oh, it’s a, you throw the thing out there [00:06:00] with an offer and that’s it.

And it’s like, no, like personalities is what is so important nowadays. It’s what makes, you know when you’re driving traffic from Instagram or Facebook or YouTube, like they’re connecting with you. And that’s the biggest thing I think most people are missing nowadays is understanding that and being willing to put yourself out there.

Cause sometimes it can be scary, especially if you’ve never done it, but coming back and like really understand like what was the reason why you do what you do, and then being willing to share that story, like that’s the people that are winning today, or those who be being vulnerable and telling the actual, like the story their real story behind what they, why they do what they do.

Amanda: I’ve been feeling that so intensely with the dear dad video. You watched my dear dad video. Yeah. And you would 

Russell: think that, Yeah. I Tears, It was amazing. , 

Amanda: you would think for a sales book. I have all of these great things for doubling sales, but the letter to my father just hooked people. Yeah. So I also I love your story about what happened.

So every business owner, 78% of them wanna sell their business, and yet 91% never do. It’s an insane amount. Can you share your opportunity where ClickFunnels got an irresistible [00:07:00] offer? , and what happened? 

Russell: Yeah. This was probably about two years ago, and those who know my journey, we’ve, I’ve been in business for 20 years before ClickFunnels had a chance to work with your dad, which was such a huge honor.

And then ClickFunnels launched and we spent the next, six or seven years growing that company. And everyone does you at a certain point and you’re like, Ah, should we sell? Should we not sell? So we just we put it out there just to see what we’re worth and what we’re interested.

And it was interesting because we went through the whole process and there’s, it’s an emotional roller coaster. You get a big offer and then they try to undercut you back and forth and negotiations and all the companies and went through the whole process and finally got down to the day where it’s like we knew that it was a Sunday night, like next, like Monday morning, they’re submitting an offer to you.

And I was like, Oh, man. And I remember sitting there thinking I think I what it’s gonna be, but I’m like, even with I don’t really, I don’t really want to, I don’t really want to do that. I don’t wanna sell, like I, I legitimately love what I do. The question was like, if you were to sell today, what would you do tomorrow?

And I was like, probably the same thing I’m doing today. I would go and build another funnel. I would try to do another thing, like if I’m gonna build a funnel, might as well build it for ClickFunnels. I love ClickFunnel. This is the greatest thing in the world. And so I remember, I actually, my wife earlier that day, I was like, I need to, I’m like, Todd’s gonna wanna take this deal and I have to like, [00:08:00] talk him out of it.

And but Todd’s my business partner. I live in Boise, Idaho. He lives in Atlanta, Georgia, so there like opposite sides of the country. And so rented a plane and we, and I flew all the way out there by myself, like four or five hour flight. Got there I ended up in Atlanta like two or three in the morning for him.

I came to his house and then I was like hey, before we get the offer tomorrow, I don’t think I really wanna do this. And he was like, Wait, what? I’m like, ah. It was just one of those things. And the next day the offer came in and we sat down and went back and forth and eventually we decided to to tell them no.

Despite the fact that yeah, like you said, it’s the dream everyone wants. That’s what you’re building something to be able to someday sell it and pass it on. And I think for me, we realize we just weren’t ready yet. We love what we do, we wanna keep doing it. And I think we had a vision for what we wanted.

Like we were leaving it where Cook Funds was a really good place, but we wanted to create something that was great and we’re like to really go from good to great, it was gonna require us to literally take a take, take a pay cut for a year. We thought, turns out it was more like two years to go back and rebuild the platform from the ground up.

But yeah, for us that’s the story that happened is we had this amazing opportunity and we decided not to because we were so passionate about just the business and what we were [00:09:00] doing. And we didn’t wanna, we didn’t wanna stop. It was so much fun. Oh 

Amanda: my God. And then the birth of ClickFunnels 2.0.

Can you share what came out of that? 

Russell: Yeah, it was literally the backstop. It was at that, it was in Atlanta at Todd’s place. And after the first day or so after. Decided to not take the offer. Then Todd has like a little lake house. We drove out there for three or four days. Dave Woodward is, he flew out cause he’s like, There’s a party happening I can’t miss.

So he flew out and we sat in this in Todd’s lake house for four days trying to decide what do we do? And this was happening just for context. It was in the middle of the election, like the elections happened while we were at Todd’s place. Oh. And I remember as a joke, we got a big, huge whiteboard out.

We were make click Funnels great again. What would it take for us to do that? And then we sat there and if we did, we’d have to do this. We’d have to do this. And Todd’s Oh, we could do this in the old platform. We have to build it new. And I’m like, Not take too much money and too much time.

Could, went back and forth and back and forth. And and it was interesting because we realized like if we would’ve tried to build a new company inside of a ClickFunnels, it probably wouldn’t have worked. And so we started looking what does Steve Jobs do? Like Steve Jobs, when he started building his new stuff, he didn’t plug it into Apple.

If it would’ve, it probably wouldn’t have happened. It would’ve got drowned out or stopped. So he built like the skunks work division [00:10:00] where he started as himself and pulled a couple developers off and eventually built, it became the future of Apple. And so we did the same thing and said, Okay, if we’re gonna do.

Todd, we can’t tell anybody. In fact, we didn’t tell anybody, even on our own team for almost a year, Todd went out there and he would like hand pick like somebody, he’d be like, Okay, I need this person. And so he’d like, he’d have a meeting with him, swear him in. You’re not allowed to tell anybody.

Sign a contract. You’re not gonna tell anybody. And then we’d pull him off the project and then like slowly kept doing that. Cause he started of rebuilding the team from there. And and we spent, I think it was like eight or nine months before we did the announcement just internally to our internal staff.

Hey guys, we’ve been working on something for the last nine months. This is what it is. And then a few months later we announced it Funnel Hacking Live for the first time for our community. But it still took an entire, another year after that, before the platform was done to a spot where we could launch into the world.

But that was what it was. And it was just so much fun. It was like we launched click phones the first time was a similar experience. We were hearing a little office and Boise the item in front of a whiteboard, like dreaming, like what we could build anything, what would it be? I’m like, Oh, we would do this and we would do this.

And it was just fun to sit back and reimagine what’s possible and then go and actually start [00:11:00] chasing it, trying to create it from scratch. It’s the startup phase for me is my favorite part of any business is so much. 

Amanda: Got it. That also good segue into this whole concept that I keep bringing back of how to live a rich and full life.

And, you’ve, from zero to a hundred million in four years is what 0.004% of businesses do . So you are the very small fraction of that. Yes. Victory. Now time to buy lots of books. I’m shocked at your books collection. It’s amazing. . So what would you say now, so you’ve just on the precipice of launching 2.0 what makes a rich and full life for you versus what it was maybe six a year, six years ago when you started ClickFunnels?

Russell: Yeah, that’s a good question. I look at, for me nowadays the, it’s more busy now than it’s ever been. And so it’s like there’s more things vying for your attention, things pulling you. And I love business. I’m always, I’m involved in it. But for me it’s it’s really blocking out times for certain things.

Like today at three o’clock I am packing up and leaving whether I’m done with my projects or not. Cuz I’m get my son Aiden, we’re going to wrestling [00:12:00] practice and after wrestling practice to my other son who’s in high school, he’s coming back and we’re gonna be wrestling practice tonight, right? And then my wife and I have got two or three hours time and then I’m gonna go play with Nora.

And then but I have all those times like blocked out, right? And so I’m able to, as much as I want in the time I have, but that’s, all the time. I have. Does that make sense? So I’m here at the office from nine till today till three. And so during that window of time, I can jam as many projects or ideas or businesses or what, like whatever I want to do.

But when three o’clock comes, I’m done. Like I have to check out and I have to leave, and then I have to go be present. The next thing. I think one of the things I’ve learned, I’m not perfect at, You can ask my wife, I’m not perfect. But what I’ve tried to do consciously is is wherever I’m at in the moment is being very present in the moment, right?

Like when I’m here in the office, I’m present. I’m not doing a million different things. I can hear, I’m working on the projects. When I leave here, I’m very present at wrestling practice. I’m at wrestling practice. I’m with the kids. I’m doing the thing, I’m with my wife at home, Like I’m present with her and I try to like, I’m again, she’ll, she would tease me, I, Oh, you still have your phone?

But I always try to put my phone down and see how long go without like looking at it or touching it or, but I try to take it outta my pocket, leave it somewhere. Otherwise if it’s in my pocket every 30 seconds I’m looking at it. But the big key is [00:13:00] just is chunking time out and then being present in the thing that you’re doing when you’re doing it.

I think too many people, they bleed where they’re doing two things at once, right? And so then both of ’em suffer. I’m a wrestling practice. I’m checking my emails, then my kids know I’m not paying attention. Then, you’d miss that. It’s not, you didn’t get the benefit of either of them, right?

And so I think that’s the biggest thing. And then honestly, it’s scheduling out the most important things first. I think a lot of times we schedule like, here’s our workday, boom. And then we try to plug in the things that actually matter the most around it. Whereas I’m trying to get better and better of okay, here’s the time my family, my kids, da.

And it’s like, where does the mean I work? Means I gotta wake up earlier for gonna work today because I’ve got this block that’s gone. I gotta, and I work around the things that are most important, not the things that are, they’re temporary. So those are the things I try to do. Again, I’m not perfect at it.

It’s amazing. Like I look at what we are accomplishing, what we have accomplished, and I be able to do that while keeping a strong relationship with my wife and being there for my kids. I’ve never missed one of my kids wrestling or soccer or I’m there every single thing’s I’m at every wrestling practice.

And I think a big part of it’s just making those things the priority. And then yeah, when you’re, when you are working, and that’s another thing I think I see a lot of people come to work and in an eight hour day it’ll get an hours worth [00:14:00] work done. But if you watch like an eight hour day, I get like 22 hours worth of work done.

I like maximize every second of the day when I’m there. Cause as soon as it’s gone, like I gotta leave and I I can’t finish it later. So it’s it’s now or never. So that’s the way I try to structure my life. . 

Amanda: I love that. And it’s definitely, it shows with your time with your children and your time with your family.

And I love how you tie that all in with your message when you reach out to others so that more know that it’s okay to spend that time with your family and you should. So thank you for being that example Russell. Yeah. And where do people go? I’m so sorry. I probably should have asked somebody in your team, where do people go to find ClickFunnels 2.0.

Russell: Oh yeah. I think the new official page goes live today or anyway really soon. So by, by by time was watching this, I’m hoping it’ll be there. So if you go to clickfunnels.com, the new page will be there. It’s the new ClickFunnels 2.0 cuz there’s a really funny video on the landing page with a goth grandma a writer music.

Anyway it’s a funny video. So if you’re at clickfunnels.com and you see the new video, it means 2.0 is officially live and you have a chance to to go check it out and try it out. . 

Amanda: Oh, I [00:15:00] can’t wait. I can’t wait to watch it. Your videos are hysterical 99% of the time, so I can’t wait. Thank you so much, Russell, it’s been such an honor.

Russell: Yeah, thank you Amanda. I appreciate you and thank you for taking your dad’s message and bringing it out to the world and continuing his legacy as someone who had a chance to work with him and be friends with him. I know he’s proud of you and I’m proud of you. And like I said, this book is one of the books that had the biggest impact on my career.

And so I’m just proud of you for taking it and and running with it, taking it to the next level. Cool. Thank 

Amanda: you.

Make sure to get your copy or copies at the ultimate sales machine.com. There’s a lot of special bonuses that you can’t get going to Amazon, so make sure you check it out@ultimatesalesmachine.com.

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How Sales Is Changing In Today’s Current Economy https://chetholmes.com/how-sales-is-changing-today/ https://chetholmes.com/how-sales-is-changing-today/#respond Wed, 16 Nov 2022 15:20:19 +0000 https://chetholmes.com/?p=10691

In the last 30 years, the world has changed drastically, and the working life of a sales professional has changed right along with it.

Customers have become more cautious and consequently their buying decisions have become more complex.

Business owners and salespeople often forget that closing a deal involves many more touch points than it did in the past.

In fact, studies show that buyers have an average of 10 interactions for every purchasing decision they make.

That is a lot of opportunities to win or lose a sale.

So with all that in mind, how do you succeed in this multiple touch point, online-offline world?

Tune in to this episode featuring another special guest during the book launch, Bob Sears, as he talks about how sales is changing in the current economy.

From GOLD calling to strategic SCRIPTING, hear how Bob continues to create modern sales tactics using the timeless strategies in the book.

Enjoy!

P.S. To grab your cop(ies) of the new edition of The Ultimate Sales Machine with limited time bonuses, visit www.UltimateSalesMachine.com

Continued Learning:  [Gold Calling] The Biggest Failures Salespeople Are Making

TAKING ACTION:

  • Want to know what’s keeping you from doubling your sales in the next 12 months? Take our quick QUIZ to get answers: Howtodoublesales.com
  • If you’d like to have a profound breakthrough in your business, schedule your breakthrough call with a LIVE expert here: Chetholmes.com/Breakthrough
  • Claim your FREE chapter 4 from the top 10 most recommended marketing and sales books of all time! Visit: Ultimatesalesmachine.com to find out how you Create 9X More Impact from every move you’re already making to win clients!

TRANSCRIPT:

*this transcript was mostly generated by AI, please excuse any mistakes smile

Amanda: Bob. Sears, everybody. Let’s give a round of applause. So Bob Sears dates back again to the times of my father.

I’m another og, I guess. Right? You are part of the OG crew. Can you share a little bit of that backstory? 

Bob: I, I want to, but before I do folks, everybody here, you have to just give accolades to no. Like, yes. . Yes. So, because how many of you watching this. , the book changed your life. Yeah. And it changed my life in ways that have empowered me to travel around the world, help business owners just drive business in ways that I never even thought would happen.

So I wanna thank you because it means so much to me and it, and I believe everybody here and everybody who sees this, it means tremendous amount to you. So thank you. Okay. Thank you both for you and your, your dad and for you, because you’ve really taken this, and I love Verne was saying like, you’re the one that’s gonna lead this to the next generation.

Thank you. 

Here is your daily dose of the Ultimate Sales machine coming to you from the new edition. Visit ultimate sales machine.com to get your copy or multiple copies. I am your host, Amanda Holmes, CEO of Chet Homes International. What you’re about to learn has assisted a quarter of a million businesses to generate billions of dollars working faster, better, smarter.

Bob: So now my story of, actually I answer the ad superstars only don’t even apply unless you’re an overachiever 

Amanda: and can prove it. How many of you know that I a Right. We have higher backgrounds, 

Bob: right? Yeah. So I answered that and thought I actually had the job. Apparently I didn’t because there’s a five and five, You gotta get five sales in five days or guess what?

You don’t get the job. So I, I ended up getting sick and child 

Amanda: days didn’t leave a job thinking that you had that job. Don’t tell. 

Bob: My wife might be watching. So yeah, I actually left another job because they sent me Chet’s material. Oh, okay. And I said, and and it’s funny is have you seen, um, something about Mary, right?

It’s been a long time. [00:02:00] Directors of that. The Farley brothers actually were, were part of that group. And when he sent me the material from Chet, I’m like, I’m gonna go work for this guy. So I ended up telling him, I’m not gonna work for you. But I didn’t tell my wife . And then when I realized, and he got hired.

This is gonna be interesting cuz she’s an accountant and I’m not . So I ended up getting the job and within um, I think it was like three or four months, we were just crushing it and I said, um, I want, I, I really wanna train on like, I went through that, I devoured it, I was crushing it and then ended up, uh, becoming one of the top seven people and we ended up working with Dave where I met my business partner and then that’s how the full circle of where, why I’m here today.

So 

Amanda: That’s so good. And then we had, we came back together. It’s so interesting. As time separates you and then we come back, I, I’ve been so impressed by what business nitrogen he stands for. Business nitrogen does. Cuz I, I love the blend of we’re living in this world where there’s offline that you have to understand, you have to know how to get your sales team in [00:03:00] place cuz Major 92% of businesses don’t have a sales process.

They don’t, But then if you don’t have the digital piece, either you are flying in the dark. You 

Bob: are. And it was funny because Dave and I, everybody comes to us for funnels, right? Building click out funnels, building out click funnels, digital funnels. Yeah. And, and I, and the real, real, what I realize is we’re a an op business optimization agency.

We actually take businesses, we look at the gaps, we close those gaps to accelerate the growth and all of the stuff we implement is all the things that we worked with when we were working with your dad. And one of the things that started happening was people started talking about, um, can we teach cold calling?

Right? Remember that’s the big thing everybody by the way, guys, cold calling. Does it still. Absolutely. How many of you cold 

Amanda: calls 

Bob: anybody? Everybody’s like, I don’t want to. Yeah, so, so I changed it. The only thing I changed, I optimized that a little bit. I call it gold calling because words are extremely powerful.

So what I wanted to do is put a spin on it to make sure that people [00:04:00] really, cuz what is it? It’s really digging for gold, right? There are gonna people that say no. But one of the things I learned is scripting, right? Like when I got in there, when I would started working and I realized the scripting, I remember one of the, I, this is gonna really date me, but I had three by five cards with all the objections on my window.

Oh. And when someone called in, like I just closed the deal, I said, or I was about to close a deal, I said, Would you be moving forward using a Visa, MasterCard, American Express, or Discover? And they said, I’m driving right now. Yes, well in the lower right hand corner with my three by five card. And in my head going, this is never gonna work.

This is never gonna work. . I said, I can appreciate your driving right now. 99% of the participants that were driving all pulled over said it was the best pullover they ever made. . Right? And I’m thinking, this is is never gonna work. Right? And all of a sudden the guy’s like, Hold on a second, right? And he starts giving me his visa and.

That fing worked. So . So I’m like, so then I realized scripting is great, is [00:05:00] critical. It, think about it. If you don’t have a strategic way of responding to an objection, zero times zero, you cannot multiply a zero. I’m just letting you know it can be a billion times a zero. It still doesn’t work out. So what I re recognized very quickly is that if you have a strategic response to an objection, you can get better results.

Mm. Which also led me to, I started speaking and I realized everybody was going. I go, What’s your, What’s the worst objection? You can gimme me. And they were like, Time, money. So high said, Wait a minute. So one day on stage. Not thinking . I said, Excuse me sir, can you come up here? And he said, Yeah. And I gave him a microphone.

I said, Tell me to go away and die. Which by the way, you really shouldn’t do without warning somebody. So . He kinda looked at me and said, What do you mean go? He said, Go away and die. And I said, So, I said, I can appreciate John, cuz his name badge was John. I said, John, I can appreciate you want me to go away and die, but in the next two minutes, 37 seconds, I could help you double your business.

Would you give me two minutes and 37 seconds before I wait, go away and die? Would you do that for me please? So the whole [00:06:00] audience started laughing, right? So I said, Interesting concept. So then we started just playing with that and playing with we, we call it playing with resistance, right? And that’s one of the things I really learned.

I folks, if you ever wanna optimize your business, if you really wanna know the strategies that Chet used and that we used as a business to really grow everything, it’s through this process, right? Yeah. Like setting the buying criteria. Best buyer strategy, right? Target, we call it Target 25 we, yeah. . 

Amanda: So this is also an interesting thing.

So Dream 100, right From the original addition to today, we have been doing this for decades. Yes. And the more that I would ask our clientele, the more I found that they had such a hard. Coming up with just the first step of a list. Yeah. They couldn’t even determine a hundred dream clients. Exactly.

Exactly. And then when I started talking with you guys, you said, Well, we don’t do a hundred, We do a target 2020. Yeah. Target 

Bob: 2025. We figured like, let’s get the best of the best people you could work with and let’s create a strategy around that. Now, by the [00:07:00] way, online offline works really well, right?

Right. You can actually target them offline. It just, it just, again, it’s exponential growth. Right. I always look at how do you actually. Move the scale. Cuz most sales managers, you make a hundred calls, you get 20 appointments. So what is the sales manager goes, Okay, I want you to make 200 calls, but there’s a law of diminishing returns, so that doesn’t work.

Right. You don’t get another 20, you get, you actually usually get like 25. Right? So it’s kind of, it really ends up not working out. But what I loved about CHE is like how strategically do you create something that’s gonna work better? That instead of you getting to 20, you get 25 or 30 with the same hundred 

Amanda: calls.

And you’ll see that in the new addition in the book as well. Because of this conversation that I had with business nitrogen, I realized, well I’m going to, cuz I had generated 30,000 leads from 12 people promoting an event. The first virtual event I ever did, 30,000 without spending a dime on advertising.

I went to Target 12. Okay. By permission, is it okay, can I use the target 12, [00:08:00] David, David Issar? And I was like, Yes, of course. And I’m like’s, okay, okay, here we go. We’re diving into the target 12 because the essence is still the same, right? The strategies are still the same, it’s timeless. It’s just the dep, the tactics that have changed.

Correct. And one of them is just like, can we get laser focused on who our better, better buyers are? Yeah, absolutely. 

Bob: And when you do that, you can actually do better marketing because. Targeting them, you can actually personalize it. Right? There’s so many things you could do that really stretch the boundaries of the imagination.

And when you start working on those things, it really moves the needle. Um, and then the last thing, just because you were talking about the stress 

Amanda: Yes. And I do wanna hear that answer. Yes. 

Bob: Because, you know, um, 

Amanda: how do you lower the pressure of, of sales and stress of sales 

Bob: and, and it’s, and it’s so, such a conundrum.

And the funny thing is, if you actually go the opposite direction, you can actually get better results. So what I mean by that, if I said, What are the ABCs of closing, everybody would say, Always be closing. And I said, That’s not correct. Which you should be is always be [00:09:00] caring. And if you start really caring, and one of the things that I did learn in, in, and really when I was working with your dad in, in the group that we had, I always felt if someone got off the phone with me, they were gonna be in worse shape because they didn’t work with us.

Mm. And I cared so much. I mean, Ted Shake in his head, I mean, some of the calls were kind of funny cuz I’d be like, Don’t listen to me. I’ll bring someone else on. Maybe I’m screwing this up for you. Like, I would do anything and everything I could to get them to get on, you know, the go, move forward in some way, shape, or form.

Mm-hmm. . And it was funny because when I recognize this and I tell clients now, don’t be disconnected to the outcome of the call. Be disconnected to the outcome of the call. Mm. Because the stress that they have is that they’re thinking about themselves, not about. Mm. And when you focus all your energy on the client and really care about them, worst case scenario, I actually created a, a situation where at the end I, I usually take it away from [00:10:00] clients to begin with.

I go, Look, maybe this isn’t a good fit for you. I love that. Like maybe this, if we’re not a good fit, I’ll let you know. So you should be the first one telling them if it’s not a good fit. And secondarily, at the end, if you do a really good job in the presentation being very strategic and it’s not a fit, You know what I say?

I go, You know what? Remember I said this might not be a good fit for you. It’s, it’s likely not. And here’s the reason. You’ve gotta give ’em a reason. Cuz by the way, when you say it’s not a fit, they really wanna do it. Which is ironic, right? Cause 

Amanda: the, has anybody felt that? I feel like almost like, Yeah, 

Bob: I know what you’re talking about.

It works wonders, by the way, that’s a whole nother thing. But what I would do is I say, But who do you know that we could work with in the future now that you know what we do, how we do it? So I’m asking a referral on a no, which is again, just taken and amplifying 

Amanda: the strategy. Wait, wait, wait. Have you, has anybody else on here ever gotten a referral from when someone said no?

Oh, Jay, Jay Womack. I like it in the house. That is a true expert right there. But it works out because, I mean, that 

Bob: is amazing. Why not? And, and you may get a hundred, [00:11:00] ask a hundred people. You may get the best client you’ve ever gotten just by two seconds 

Amanda: of a question. Amazing. So, wow. Thank you so much, Bob.

I love it. We can do this all day. I know we, we will be doing it much more, but. Thank you. Thank you. 

Outro: Make sure to get your copy or copies at the ultimate sales machine.com. There’s a lot of special bonuses that you can’t get going to Amazon, so make sure you check it out@ultimatesalesmachine.com.

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How to Overcome the Greatest Obstacles https://chetholmes.com/overcome-the-greatest-obstacles/ https://chetholmes.com/overcome-the-greatest-obstacles/#respond Fri, 11 Nov 2022 15:51:58 +0000 https://chetholmes.com/?p=10683

A meaningful life is not without obstacles. As long as you are living, you will keep facing challenges.

It’s up to you to change your perspectives and deal with obstacles with the correct mindset. It’s either they become your stepping stones or stumbling blocks.

In this episode, I have another person that’s been extremely influential to me, the reason why I was able to carry on my father’s legacy, my spiritual mentor. Her formal title is Sarva Loka Maa Her Holiness Sri Sri Sri 1008 Guruji Poonamji, but I call her Guruji.

Guruji created Divine Bliss International, a non-profit organization dedicated to spread her wisdom on the natural remedies to disease through positive thinking, healthy eating, and abundant living.

Tune in to the full episode as she gives some incredible advice on how to overcome the greatest obstacles in your life.

Enjoy!

For more information on Divine Bliss International, visit https://divineblissinternational.org/

 

Continued Learning:   How to Live a Rich and Full Life

TAKING ACTION:

  • Want to know what’s keeping you from doubling your sales in the next 12 months? Take our quick QUIZ to get answers: Howtodoublesales.com
  • If you’d like to have a profound breakthrough in your business, schedule your breakthrough call with a LIVE expert here: Chetholmes.com/Breakthrough
  • Claim your FREE chapter 4 from the top 10 most recommended marketing and sales books of all time! Visit: Ultimatesalesmachine.com to find out how you Create 9X More Impact from every move you’re already making to win clients!

TRANSCRIPT:

*this transcript was mostly generated by AI, please excuse any mistakes smile

Amanda:  In my heart, I saved the best for last. Next you will meet my spiritual teacher. Her formal title is Sarva Loka Maa Her Holiness Sri Sri Sri 1008 Guruji Poonamji, which is a fairly long name, but it’s a very high honor. I met Guruji at a time where I was extremely lost and in a lot of pain, not only emotionally, but also physically.

I had celiac. The smell of wheat would make me so nauseated. I would have to go to the hospital if I ate it. And she said to me that every disease in the mind is, or every disease in the body is just a disease of your mind. And she said that I could be cured of it, which I thought was utterly impossible.

And yet she showed me a way to be able to unlock my mind and get in touch with myself to be able to heal. And so to this day yesterday, did have some really  lovely bread and it was magnificent. And we’re all here today. Honestly. If I hadn’t had Guruji here to guide me, this company wouldn’t be here today.

Here is your daily dose of the Ultimate Sales machine coming to you from the new edition. Visit ultimate sales machine.com to get your copy or multiple copies. I am your host, Amanda Holmes, CEO of Chet Homes International. What you’re about to learn has assisted a quarter of a million businesses to generate billions of dollars working faster, better, smarter.

Amanda: Guruji, I’m so grateful that you joined us here. Thank you so much.

I wanted to ask on the behalf of everybody it’s very rare that you meet somebody of your your gifts. We’re facing such a difficult time with depression and anxiety. What can we do to uplift out of this swamp that so many our world is living in? Could you give some advice to those that are really trying to overcome that emotional baggage that we’re carrying?

Guruji: Absolutely. Amanda. All emotional baggage, as you might have learned till now, begins its journey from the mind, and then it takes you wherever you want to go. So the first thing people can do about coming out of the swamp is to make themselves think positively. I know voicing it is easy, but doing it is hard.

So it’s still a journey that you needed to take to make yourself always think in the positive and always choose your. And put them in the positive to speak. And if you start doing just these two things, if you learn how to do just these two [00:03:00] things, life around you will keep changing and become positive.

The criteria of becoming de-stressed or, bright, beautiful, constantly happy, there is only one. And that is to stay in the positivity, in the acceptance that whatever is happening for the best. Whatever will happen for the best. If I make my efforts today to put myself into the light, then that is what will return to me.

Whereas majority of the people get bogged down with the pressure, with the pain, with the suffering. We enter a level of fear even before we have experienced anything negative. So that fear level that we [00:04:00] absorb into ourselves, restricts us and keeps us connected to the negativity. Fear is a negative emotion.

Anger is a negative emotion. . Compassion giving staying positive, holding onto the optimism of I can improve myself, I will improve myself. I have improved myself, and stick to that policy that there is always things to learn. We feel we are so educated. We are so smart. Now there’s nothing else anybody can teach us, but even a little child can teach you something that is, that might have slipped your mind.

You might have known it and it went away, got barred somewhere, and just by the child mentioning it or speaking that around [00:05:00] you, it could reconnect you to how to the way out of your depression, your sadness, your loneliness, your, absolute fear of what Covid is going to do next. What is the government going to do next?

How are we going to survive? How are we going to react? It’s not quite useless actually. All you have to do is I accept this is the next step that needs to be taken, and that is the acceptance of the now. 

Amanda: I love that when you talked about you’ve taught so much around language, I kept thinking about your, I don’t know, box

I share that with people all the time. , could you give that really quickly and then we’ll go to the next 

Guruji: topic? Yeah.

Language is a very complex thing. Okay. It’s like the chords of any instrument. Now, when [00:06:00] an instrument has a chord out of alignment, even if you’re playing it correct, it doesn’t sound good. Our voice is the music that our body plays. If we use our words incorrectly, then even though we, the music is well tuned, happy, good, it wouldn’t sound good, and the health of your body or the health of the instrument will go down.

So one of the things that Amanda’s asking me to tell you all is I have been for years and years now, trying to tell people that the one most detrimental dialogue, and I believe out of you, any of you who have done NLP might know it because somebody who’d done NLP pointed this out to me that this is part of an NLP program, which of course I [00:07:00] have never done NLP.

So mine is just original from wherever I pick it up. Basically the cosmic venue. So people are in the habit of repeatedly saying, I am sorry, and I don’t know. So yes, but I don’t know. And I don’t know. So when you say, I don’t know your entire, you can say communication system of your computer takes a shutdown.

This is your personal body computer. Okay? So it works faster than your thoughts. It has to cope with your thoughts. So it has to be faster than your thoughts. So when you give yourself the answer, let’s say somebody asked you, So what do you think is gonna happen [00:08:00] with the Covid being so strong around you?

And you’d say I don’t know. And the minute you voice this now, Your logic might tell you that yes, in reality, I don’t know, which we can all accept. Yes, we don’t know, but how to change this dialogue and make it positive. So in that instance, instead of saying, I don’t know, you have to say, My guess is as good as anybody else’s, and whatever the cosmic, the God the light has in store for us will be made visible to us whenever the energy is ready.

So this is, any of this option can be taken. I gave you three answers, four answers, and you can choose any. And if you want to keep the your words to the minimum, you can say, Michael, guess as good as anybody else’s. You’re [00:09:00] not God. You don’t know what the future will be. It’s a case rara, yet we insist on putting it down very firmly.

I don’t know, the minute you have said, I don’t know your mind, computer will have to shut down and reboot itself. Now with the physical computers, even the fastest computer, it shuts down and it restarts, it can take 10 seconds, 20 seconds, 30 seconds. Your mind computer will take, might be a second to two seconds to reboot, and yet in those two seconds, your entire mind will take a shutdown.

It’s like disconnect. It’s like your phone is playing up and you switch it off. So when you switch it back on again, it takes it’s 30 seconds to a minute to put all your apps back in there in the same manner [00:10:00] your mind will take, might be a couple of seconds only to reboot and to put all your applications back.

And yet, and I did it just now, I think in the practical that my mind went faster than what I was talking and then I lost the trail because my mind had already processed all my future words and I was still talking slow. It’s I partly heard this beautiful man who was speaking right before me and he was speaking so fast and I was like, Wow, I don’t think I could ever speak that fast.

Amanda: It was quite a difference there. Gorgie, you are right there. 

Guruji: I couldn’t even make an attempt to speak at the speed. He was the ultimate talking machine, he was so fast, like you had to run along . And I said, Wow I’m the walker. [00:11:00] I’d just like to speak slowly and in my piece and my time.

And he was shake. Oops. Oh, that was excellent, . 

Amanda: I’ll let 

Guruji: him know. That’s so sweet. He was very impressive. After a bit it was like, Oh my God, he’s talking, He’s keeping up at the fastest space with the racing of his mind and it’s excellent, but other people have to run along because I just would sit in meditation and let my mind do the calm thinking.

And so when I’m speaking it’s like I’m in no rush to catch the next train. I’ll be nice and easy and gentle and that’s when you are, in other words, So fast trying to keep up with yourself. People constantly keep saying, I don’t know. I don’t know. I have so many. And I go, Oh just calm down.

Think and you will know. And instead of saying, [00:12:00] I don’t know, say, I’m sure I know, just not available to me at this moment, but I’m sure I know, and you will change your life 360 degrees the other direction. One whole circle and you can come to the center because you set yourself free from locking yourself out.

And I was Amanda asked for the, I don’t know, query, but the other query is when I met Amanda, as she was talking about that in the beginning for everywhere, every dialogue, she would say, Oh, I’m sorry. I said, So I had to sit her down and wipe that sorry out because it was, What are you sorry about? And the point of the, sorry, is that the minute you say the word, sorry, your emotional response of your body goes from being [00:13:00] happy to being sad instantaneously.

It’s like a switch on and off. You will switch from your happy self into your sad self. And why would, sorry take you there? Because this is how your mind is aligned When your sorry means you have done something wrong. Okay? If you’ve done something wrong, then you need to be punished for it. And that’s how we grew up.

That’s how we knew our things. So the minute the story leaves your mouth, a Domino’s effect of emotions will take place in your body, but they will catch up with you like click, it’s done. It’s so fast, super fast. And I would say, Oh man, Amanda, what are you sorry about? Everybody is, let us say entitled to making their mistakes.[00:14:00] 

Hence, if we appreciate and accept that I have made a mistake, and then say, Okay, let me look at it. I might have made a mistake until and unless I have previously either emotionally, physically, mentally hurt somebody, why should I put my body into the sad mode? So saying, I’m sorry is very good, yet it should be in the appropriate place because as words left your mouth, words get got heard.

and you think story’s over from that point onwards, your body begins its journey of processing how many wrongs you’ve done. So one sorry, could lead you to the 500 stories that you had said in the week before, and you will keep [00:15:00] processing it and stay depression. So the best way to do is you could say, if I have hurt you in any manner, right?

I’d like to like, assist you to delete it, to overcome it. Or you can say, I accept I have made a mistake just now. And I’m ready to rectify it. And you would stay positive. It’s these are phenomenal words. We teach our children over and over again to say, Please repeat. I am sorry.

We are not trying to teach them that, okay, come with a positive dialogue. Mommy, I have done a mistake and I’m ready to overcome it. And the growth and the development of that child will become a hundred percent improved. Because what you haven’t realized is the [00:16:00] minute you say, Are you sorry for doing this?

I am sorry, Mommy. Okay, go sit in the corner. Go read your book. No watching television today. So the bandwidth of the mind is clubbed with all these things that have happened to you from the time you were born and you continuing to reboot the word. I am sorry. I wish we could just change it at the beginning.

And the kids were not made to become so astute with the sadness, the depression, the department of their things, just because they’d made a little mistake. Teaching discipline is making the child understand how much pain and hurt the mistake has caused, and then the child will stop making those mistakes.

Saying, I’m sorry, just [00:17:00] makes them stubborn, resilient and stuck. And later on in life, whenever they are saying, I’m sorry, which has become the polite way of talking today, you take yourself back to the situation of the beginning. And I don’t know, it just locks you out completely. So you are like, let’s say outside your house and you left your key in the office and you said to me, Look, oh my God, I have to drive back all the way.

I remember taking it out. But it’s hard. You have to, let’s say make that decision for yourself in that moment. Do you want to move forward and use progressive speech or do you want to continue to say, I don’t know. I’m not ready. I don’t know. [00:18:00] Cri, I’m not ready. He’s also in the, Oh, I’m so sorry.

Yes, Amanda. I know. I have to be time 

Amanda: up. I just, the last 10 years that I’ve studied under you, I. Learn something new every single time. You are such a vast wealth of knowledge because of everything that has happened in the world today. For all those that are listening we know that the number one thing that people are actually spending money on this year is mental wellness.

Just as gurgi as using just one of the many different strands that I’ve learned from her and that she teaches about. So because of that, we wove in and created a training around how to do double the amount of output or work for in half the time. And I’ve experienced this over the years, it’s been. A huge pivotal part to be able to lead us to where we are today.

I wouldn’t have been able to take over the company and continue it if it hadn’t been for Gurgi, assisting me with understanding the mind and how to open that. So if [00:19:00] throughout this day, if you’ve said, Wow, I’ve gained some value from this, I really enjoyed this. Or are you here, What Gurgi is speaking and you say, I’d like to learn more ultimate sales machine.com/wellness, if one of my team could put that in the chat.

It’s a training that we’ve created for all of those that are in the workplace, that are struggling, that would just like something to help them alleviate their mind. And or even if you’d like to give back to the fact that we’ve had this beautiful day together, that we’ve put together all of the proceeds go to Guruji’s nonprofit divineblissinternational.org and it all goes to the beginning of this bigger center.

And I know we’re a few minutes over, but Guruji, could you just explain with just a few moments of this vision for this great place, this little heaven on earth that you have pla painted for us? 

Guruji: Amanda, it’s like meeting people and giving them an hour of my time, two hours of my time, or 10 minutes of my time, making them have one [00:20:00] Eureka or 10 Eurekas is good.

People readjust their patterns and they move forward more encouraged by themselves. Yet I was trying to create a space where somebody who made such a big eureka with them, that they understood that life is about self understanding. The light lives within us, and if we learn where the switch is and we can turn it off and turn it on when we like, then we will get a much better world.

And a much more means, like the intelligence level is increasing yearly, but this would be the right way to use intelligence, is to use it through the source of the light that resides within us. So having this center was basically the, let’s say, [00:21:00] my future vision, my gus future vision to allow the people to experience themselves in totality.

And if people could spare two days, three days a week, just for, just to understand who they are, Oof, they would never go back to being who they were. Hence a place where they can. Where they can just follow a simple routine where the energies are cleared in a manner that majority people wouldn’t even understand.

But the center would keep these energies in the most pristine, perfect light environment that without anybody speaking the energy would start interacting and working with you and bring you to a position where you [00:22:00] would go, Wow, what is this? What’s happening? Why is it happening? And have somebody to answer those questions for.

For them, they would be able to move on to doing what they truly came here to do. You know that you asked me, and I mentioned that out of the whole world, only 10% managed to do what they came here to do. Wow. The rest of the 90% just keep floundering. They keep trying one thing, keep trying two things, try three things.

What is the social standard where they’re standing and they just push themselves to become part of that picture? They do not take into account their personal development from this life from past lives. many more past lives to come to a [00:23:00] conclusion that okay, this is what is needed and this is what is not needed in my life.

So to give everybody from the youngest child to the oldest person an opportunity to realign their minds, that’s what I want the center to be. A place where you can find your, innermost light spot and enjoy it. It’s not about enforcing on people. Somebody came and they thought, I enforce that anybody who studies with me has to be a renunciate.

And it’s hard for me to start explaining that renunciation is what the hard wants to keep searching for more and more knowledge about self. We only use 3% of our brain anyways, is if we could use the rest of the 97%, we would be very happy and grateful for what [00:24:00] we have received in this lifetime.

Amanda: I’m great. . 

Guruji: This is the vision of the center. 

Amanda: I love it. And Peter, maybe you can put in the info@divineblisinternational.org. Email into the chat. So if anybody has additional questions that you want to know about this center or being a part of it, or you can always reach out to me in all the different areas, but info@divineblissinternational.org for more information.

This has been so lovely, thank you. Oh,

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What Causes an Unfulfilled Life in Business https://chetholmes.com/unfulfilled-life-in-business/ https://chetholmes.com/unfulfilled-life-in-business/#respond Tue, 08 Nov 2022 17:02:54 +0000 https://chetholmes.com/?p=10677

What do you do if you are feeling unfulfilled by your business?

In this episode, hear from Jerry Macnamara, one of our special guests during the book launch, as he shares what causes the feeling of unfulfillment and dissatisfaction as a business owner.

Tune in until the end as he mentions his incredible insight on how to lead a fulfilling life in business.

Enjoy!

P.S. To grab your cop(ies) of the new edition of The Ultimate Sales Machine with limited time bonuses, visit www.UltimateSalesMachine.com

 

Continued Learning:   How to Live a Rich and Full Life

TAKING ACTION:

  • Want to know what’s keeping you from doubling your sales in the next 12 months? Take our quick QUIZ to get answers: Howtodoublesales.com
  • If you’d like to have a profound breakthrough in your business, schedule your breakthrough call with a LIVE expert here: Chetholmes.com/Breakthrough
  • Claim your FREE chapter 4 from the top 10 most recommended marketing and sales books of all time! Visit: Ultimatesalesmachine.com to find out how you Create 9X More Impact from every move you’re already making to win clients!

TRANSCRIPT:

*this transcript was mostly generated by AI, please excuse any mistakes smile

Alan: Okay, now we have kind of an interesting little twist right here. I think we 

Amanda: go to Jerry. Jerry has, So I believe, like I said before, if you wanna go somewhere fast, uh, or if you want to adapt and grow, then find somebody that’s already been there and done that before.

So I happened to stumble upon a magnificent business mind sitting on a beach in Puerto Rico. Uh, we were texting on Instagram and he said that he was in the restaurant and I looked behind me as I was sitting on a beach and that restaurant was right there. It was as if it was divinely set up , right? So I met Jerry McNamara and he’d grown several companies to the Inc 5,000 and best franchises and leading all with this concept of Love your people.

So it’s always about best places to work is what will push a revenue growth. So this whole concept of culture and, and taking care of people, and I’ve really adapted that and he’s been a huge part of our growth over the last year. 

Alan: Let’s hear what he had to say.

Here is your daily dose of the Ultimate Sales machine coming to you from the new edition. Visit ultimate sales machine.com to get your copy or multiple copies. I am your host, Amanda Holmes, CEO of Chet Homes International. What you’re about to learn has assisted a quarter of a million businesses to generate billions of dollars working faster, better, smarter.

Alan: Well, we have joining us right now, somebody who is very near and dear to Amanda’s. His name is Jerry McNamara. Jerry, all I can tell you is I’ve heard so much about you from Amanda, and it’s really part of the, uh, the fabric of who she’s becoming because of something that you taught her that is part of the philosophy of your life and your business.

I would love for you to share that with the audience. 

Jerry: Well, I think it’s just values alignment really. It’s not anything that I’m doing, uh, especially, but, you know, my first value is love your people and treat them as whole people. I’ve been really lucky to be involved in lots of amazing [00:02:00] people, and Amanda’s, uh, at the top of that list, and I love to call her the reluctant ceo.

Um, but she just brings such vim and vinegar to everything that she does and to watch this growth that’s happening and really to take what’s been her dad’s company and move it really into the next generation of leaders and CEOs because I think the world’s really changed, um, in the last 10 or 15 years of how we approach things.

And so, yeah, it’s important to be a profitable company and stack a hundred dollars bills into your account, but if you don’t align with values and purpose, Then I think you lead an unfulfilled life. And so bringing conscious intention to everything that we’re doing, I think is really where Amanda and I align so much in the next generation of how we’re teaching our leaders.

Alan: You know, in the world of business, that four-letter word gets thrown around a lot. [00:03:00] That usually starts with an F, but now we’re gonna change that to the L word love. And I don’t know how easy it’s gonna be for people to accept that. Because in the world where everybody is just killer, be killed mm-hmm.

and you kill what you eat, you know, Um, and you eat what you kill, kill. It’s like, wait a minute, how about life, love, liberty, and all these things that we kind of have let slip too far into the background. So do you get pushback in the business world from that? I’m just curious. So, 

Jerry: um, sometimes, but those aren’t the people in my tribe.

There you go. And that’s okay. Uh, that doesn’t mean that you don’t love those people and continue to bring them along and try and, um, get them to an awakened state that there’s a better way to do this. That you don’t just have to have this win at all cost mentality. It’s about what’s the purpose of what it is that I’m doing?

Because, you know, I work with, uh, high energy [00:04:00] CEOs who are super successful and the thing that I hear the most where people are disillusioned is, yeah, on the outside I have all this success. Made the Yang 500, I’ve made the franchise 500. I’m making all this money. But you know what, Alan, I don’t even get to have dinner with my family.

Right. And so what costs are you incurring when you’re getting all this price of outward success? And if it doesn’t feel good on the inside, I would argue that that success 

Alan: is really hollow. It reminds me of, uh, what profit a man to gain the whole world, but lose his soul in the process. Amen. So we’re bringing it back to the soul.

And if you think about the soul of a business, it is based upon the leader of that business and that man or woman’s soul. So I think you have broken it down into you have to love what you do. Mm-hmm. , you have to love what you do, who you do it with. 

Amanda: You have to love the process so that people that are watching [00:05:00] you are saying, What is it that person is doing?

What is it that’s so special? And then they walk over to you and they realize it’s something that they can have too. 

Bob: Absolutely. So I, I think it’s, it’s this steward’s mentality that we, 

Amanda: when we invite people on the journey to come make an impact with us, we are a steward, not just for our business. But for the people that we’ve invited on the journey for their families, for their friends, because one of the things that I’ve learned is when you’re not good at work, you can’t be great at home.

And when you’re not good at home, you can’t be great at work. And sometimes we, we get sold this philosophy that, well, it’s just a business decision, or let’s separate our work from our personal. And the reality of it is, great companies don’t do that. Great leaders don’t do that. We embrace that person as a whole person.

And I think that’s really what Amanda is moving the ultimate sales machine and Chet Homes International into this whole concept of [00:06:00] CHI and how can we do business better? And I’m so excited about the next generation of leaders that she’s helping 

Alan: train. It’s, uh, it’s a great thing 

to see. Um, I, I guess I wonder, has the world changed so much that people’s expectations of small, large, and medium businesses are different?

Too many of these businesses became very politically involved, I believe, and kind of showed a little too much under their skirt, if I can say that. Mm-hmm. . And all of a sudden people are taking a step back and saying, Wait a minute, what does that company actually stand for? Who are the leaders of this?

They’re looking deeper. Um, I’ve heard also that I don’t want somebody that’s, you know, that’s got knowledge. It’s a mile wide and an inch deep. I want somebody. Focus. Mm-hmm. , you know, an inch wide and a mile deep. And I think that’s what you’re bringing to the table and have for Amanda, is you’ve brought a depth of the deep blue soul of a business.

[00:07:00] What’s really down under there that matters, that gives longevity to a business? I think 

Jerry: so. I, I mean, I think 

about legacy a lot, 

and I think if we can just 

put our egos aside and love our people and set them up for success, to make sure that they feel great about the work that they’re doing, isn’t that really the, the business is a tool to create impact.

And it’s not just to solve a problem and deliver, you know, a service or a product. Yeah, that’s important. That’s, businesses have to make money. 

But if you’re doing it at 

all cost, I don’t know 

that leaders are laying their heads 

down on the pillow anymore and feeling really good 

about that, 

first off. And yes, I think the world has changed.

I think people are now looking and voting with their wallets for social impact, for alignment of purpose. We’ve gone through the great resignation. Boy, if you don’t think people are picking purpose over just the [00:08:00] transaction, I’m gonna trade my time for a paycheck. No, it’s, we’re gonna be on this journey together.

Let’s be transformational. And that to me is the opportunity. It’s beautiful. I know that you become the collective soul of the five people you spend the most time with, and I wanna spend more time with you. 

Bob: Thank you for having me. Thank you, Jerry. Jerry McNamara. 

Outro: Make sure to get your copy or copies at the ultimate sales machine.com. There’s a lot of special bonuses that you can’t get going to Amazon, so make sure you check it out@ultimatesalesmachine.com.

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How to Train Your Prospects to Buy From You 40% More Efficiently https://chetholmes.com/how-to-train-prospects-to-buy/ https://chetholmes.com/how-to-train-prospects-to-buy/#respond Fri, 04 Nov 2022 15:49:37 +0000 https://chetholmes.com/?p=10665

This episode features another exceptional guest in our book launch, the person who has helped me tremendously with the new edition of the Ultimate Sales Machine, Julie Ann Eason.

Tune in to this episode as we talk about how to train your prospects to buy from you 40% more efficiently by creating education-based content!

Enjoy!

P.S. The Core Story Bootcamp is coming up! You can visit https://www.ultimatesalesmachine.com/bootcamp for more details.

 

Continued Learning:  Do This Wrong and It Decreased Your Sales by 40%

TAKING ACTION:

  • Want to know what’s keeping you from doubling your sales in the next 12 months? Take our quick QUIZ to get answers: Howtodoublesales.com
  • If you’d like to have a profound breakthrough in your business, schedule your breakthrough call with a LIVE expert here: Chetholmes.com/Breakthrough
  • Claim your FREE chapter 4 from the top 10 most recommended marketing and sales books of all time! Visit: Ultimatesalesmachine.com to find out how you Create 9X More Impact from every move you’re already making to win clients!

TRANSCRIPT:

*this transcript was mostly generated by AI, please excuse any mistakes smile

Alan:  thank all of you for joining us today on the book Launch and Party. And you know what? I think we have somebody that’s also special that helped you a lot with this book.

We wanna bring her in. Yes, 

Amanda: absolutely. Julie, 

Alan: why 

Amanda: don’t you tell the world about 

Alan: Julie? Yes, Julie, I’ll come on. And Julie, I’ll step out. You can come on in, right? 

Amanda: You go. Beautiful. Yes. 

Julie: It’s finally 

Amanda: time. I can’t believe it. . So for those of you that saw Dear Dad, For instance, right? So when I first met Julie she, we had our first meeting and I said, I know that I need help with my book.

She had assisted, Russell Brunson with his books Rich Sheron with his Alex 

Julie: Sharpen. Thank you. Yeah 

Amanda: that’s who you were trying to think. Thank you. Oh my gosh. So many huge names of her ability to pull out the genius from somebody and just make it so easy to understand. And then also just make it effortless and easy to sell as well, which is you’re brilliance.

Here is your daily dose of the Ultimate Sales machine coming to you from the new edition. Visit ultimate sales machine.com to get your copy or multiple copies. I am your host, Amanda Holmes, CEO of Chet Homes International. What you’re about to learn has assisted a quarter of a million businesses to generate billions of dollars working faster, better, smarter.

Amanda: It goes beyond just books, but with the book. So I came to her and I said, I don’t think I’ll ever finish this thing unless I get some help. 

Julie: No. You said, I’m in Puerto Rico for two weeks and I’m gonna finish it and it’s gonna be great and it’ll be done. And I was like, Oh, good for you,

Amanda: Good luck. Yeah, that didn’t happen. So in our first meeting she says, I gave her the forward and I said, It’s dear reader, and she, you 

Julie: wanna share. I was like, I don’t know, a bolt of lightning hit me or something. Or Chet was in the room or something. But I said, it really shouldn’t be.

Dear reader, it’s nice to connect with the reader. I love using dear reader as a forward, but it really should be, Dear Dad, you need to tell your dad what it is that you are feeling and what it is because we were trying to find a way to seamlessly blend. The new stuff, which was a lot. You put so much new into this book and your voice and how are we gonna make it like not be a whole different book?

And how are we gonna keep it with Chet and you? Are we gonna have different fonts? What’s gonna go on? All you have to do is let the readers see you and your dad talking. That’s all you’re gonna have to do. And yeah, she said, No way. I’m not doing that 

Amanda: everybody. When I tell other people, they’re like, Oh yeah, of course.

And I’m like, Are you kidding me? My initial reaction was, No, heck no. And she’s Oh, okay, we’ve hit a barrier. Just think about it, . So I said, Okay, I’ll do it as an exercise, but it’s not going in the book. And here we are, right. A year later with it in the book, it’s been a year. And that’s what we led with in all of the promotions, was a video with it.

Julie: Cause you knew, she knew she was, She texted me that night you were crying. I 

Amanda: mean it was terrible. And it was a really beautiful letter for sure. But the every step of the process, I felt so uncomfortable. The video, I wanted it to be black screen with white words and that would be it. And everybody was like, No,

I’m like, this feels so uncomfortable, but yet it keeps landing. So it was you. It was Jeffrey Hazlet. It was everybody helping to guide me to say, Yep, nope, you should go this way. So I hope for everybody on this call, I’m sure you have those guides that assist you. We can’t do it alone or we can go fast alone or we can go far 

Julie: together.

And there’s a really important lesson in that is that whatever is uncomfortable, Check in with yourself because it’s probably what you should be doing. Like every time people do things that are uncomfortable, every time I do things that are uncomfortable later on, it’s Okay, yeah, that really was the right call.

Or man, I wish I had done that. I wish I’d had the courage to do what you do on a daily basis. Astounds me. She’s so courageous. So 

Amanda: yeah. So let’s talk about chapter four. So the changes that have happened in the marketplace over the last 15 [00:04:00] years, right? Yeah. My father invented this stadium pitch concept 

Julie: and yeah, Amanda, so she came to me and we were, she was like, We got it.

We’ve got all of these things we need to update. We had to update chapter seven, which is a whole nother conversation. We could do a webinar in that one because it was a lot. But she’s We’ve gotta, we gotta update these things and we’ve gotta make it not only relevant, because Che was brilliant at strategy, right?

He was, that was his whole thing. I’m gonna just be a strategist because it’s timeless. Timeless strategy wins over tactics any day of the week. I’ve had friends who like wrote the first book on Facebook marketing and she literally spent five years in her basement rewriting it every two months because they kept changing over and over again cuz she’s not writing about strategy or writing about tactics.

And that will always change. And so what we did, what you did was you were like, Oh my gosh the buyer’s pyramid. Yeah. 

Amanda: Can we have the buyer’s pyramid up? 

Julie: when she showed me that, and I’d read [00:05:00] it way back in the day when I was a copywriter, like 20 years ago, and I was like, Yeah, that’s so familiar. I get that.

I’m like, Wait a minute, . Cause it’s an upside down funnel, right? And so once, once we flipped it, and I you’ve on this call, if you’ve been watching, like Amanda flipped it upside down and now there’s the core story that is the global pain. Am I in the way? No, 

Amanda: Yeah. Of those things I love also, I love, what you had articulated for me is when my first, when my father first came up with the education based marketing, it was before content marketing, right?

He’s the grandfather. He started content marketing, right? So he was educating people on how to create a title that would get people’s attention, get more of that buyer’s pyramid. . And now today there’s 3.8 billion social media pages and everybody’s blasting out content. Yeah. But 

Julie: then, so we just had to figure out how do we take content marketing and education based marketing, which is what Chuck called it, and turn it into something that’s different, that can compete with all of [00:06:00] these different, channels and all of these different ways of educating people.

Chuck would’ve loved social media. He’d have been all over it. He’d have been, This is great. Oh my God, it’s free. . But we had to bring in something that was going to. Contextually relevant to these people, right? So it’s, what is it? 40% of content actually makes people not wanna buy from you, Stops you from buying, stops you from buying 40%.

So if you could just stop doing 40 the right 40% of your content you’d cut your stress in half right there, , and also get people, more people to buy from you. 

Amanda: But it was, and it was terrifying. So I was like, Okay, Julie. I have a framework that we use in our education based market in our core story division, but we’ve never divulged it.

It’s like it’s our secret sauce. I can’t show that. Yeah, you can, 

Julie: and you can always show your secret sauce. Absolutely. Show your secret sauce. Show it because people need it, because there’s no way that you can ever serve all of the people who need to understand how to take data driven marketing messages and put it into [00:07:00] content and use it on all of the beautiful platforms that we have.

The technology that’s available today for free that you can use to build a business is astounding. You just have to understand the right way to use it, the right way to take market data, combine it with a story, hook the emotions, give the brain logical permission to say, Oh yeah, I totally wanna buy it because, Of XYZ data piece that they just gave me.

Yeah. And so you’re creating relevant content, you’re creating data driven content and all of the ways that we can do that, just make every other bit of content marketing, education based marketing 

Amanda: like, Yeah. Can we show it up again? So let me just dive into this. Can we just take 60 seconds to, Yeah.

So when we think about content, right? What we would start with, Oh, shataki, I just messed up quite a few things. All right, so we start with the global pain. Now, the point of the global pain is to grab the attention of [00:08:00] everyone. It’s to start a conversation with anyone so that they start to want to hear what you have to say.

That’s your hook, right? And there’s a way to establish yourself as an expert by talking about trends that have happened over time. Then we get into targeted pain, which really dives deep into what is keeping your prospect up at night. Some a quote that many have said, I love Bill glaciers, is if you understand your prospect better than they understand themselves, then they believe that you are the one that has that solution.

That’s why we then go into solutions. And then in the solutions, we only have to solve a portion of that pain to be able to make them feel, Wow, this person is giving me value, or This company is giving me value, and I haven’t even given them my credit card yet. I can’t even imagine what they would do if I gave them my credit card.

And then we get into resetting of the buying criteria. Do you wanna talk about 

Julie: that? Oh my gosh. So resetting buying criteria is one of the things Che loved. He was, it’s basically training people to buy from you, right? Because everybody has very unique sets of circumstances. [00:09:00] There’s awards that they’ve won or they’ve been in business for 30 years, or they’ve won, in 5,009 times in the last nine years.

All those kind. Little tidbits that people don’t like to share because they’re like, Oh yeah, that was cool, but it was five years ago, or whatever. They don’t use those trust building elements and use those things as reasons to buy from you as opposed to somebody else. So what we do now is we create buyers’ guides and the buyers’ guides.

If you’ve been in the, in any of the course story boot camps, how many 

Amanda: has been in the challenge? How many, Who’s been in the challenge going through the challenge? I know Justin was Yeah, 

Julie: just yesterday. Yes. They finished up another challenge. Blue. Yeah. Those buyers guides are gold because they’re the fastest way.

You don’t even, you don’t even have to have a ton of market data or anything, cuz that can take time. So it takes a lot of testing, but if you can just find five reasons that people should buy from you and reverse engineer a, a, an education based piece of marketing [00:10:00] material that says, Hey, here’s five ways that you could, really double your sales.

Or here’s five ways that you could completely destroy your company in the next year. It depends on which way you wanna go with it, but you can go both ways, right? Absolutely. And you just create this one piece and then you can put it 

Amanda: everywhere. And all of that is so that by the time you get to talking about you, you are the number one logical conclusion.

They can’t go anywhere else. They can because you’ve done all of these things and this is what we’ve done in every industry around the world. And we’re finally giving it, and it’s in chapter. Yes, I added to it. You’ll see the gray pages are all the parts that I added to it. So I made it really simple for you guys to find where the updates are.

So when you get your book, you’ll see the gray areas. It’s at the end of chapter four. 

Julie: I love it. I love it. And there’s so many other updates that we did, but that one piece has already changed. The core stories that we’ve done, we’ve updated even the into the boot camps done for you and into the boot camps and all.

We, all 

Amanda: those places, we’ve never, we’d never had a really [00:11:00] simple way for those that didn’t wanna pay for us to do it for them. Yeah. For them to figure it out themselves. And I’m so proud of our data, right? We’re teaching about how to blend data in story, and yet we’re doing data on our own clientele.

And we’re seeing that 42% of them are generating leads within the first 30 days of going through a bootcamp. That’s crazy. 32% of them online trainings compared to a normal course that only gets a 4% completion rate. We’re actually tracking results. We’re getting 10 times that. So Julie has been such a huge part of that for us, and I’m so grateful.

I would’ve been able to do it with this team. 

Julie: This is just the everybody who’s part of this launch, thank you so much for showing up. This has been the most incredible journey for Amanda and for the entire team and the publisher and everybody involved. And so it’s just such a cool thing to, to have everybody here as part of this.

It’s really exciting. Thank you for 

Amanda: showing up.

Outro: Make sure to get your copy or copies at the ultimate sales [00:12:00] machine.com. There’s a lot of special bonuses that you can’t get going to Amazon, so make sure you check it out@ultimatesalesmachine.com.

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The Highest Converting LinkedIn Post That Generated Sales https://chetholmes.com/pablo-gonzalez-linkedin-post/ https://chetholmes.com/pablo-gonzalez-linkedin-post/#respond Fri, 04 Nov 2022 02:30:07 +0000 https://chetholmes.com/?p=10659

“This bootcamp paid for itself within the first week! The Core Story Bootcamp pulled me from a slump to a raging heater in two weeks.” -Pablo Gonzalez

In this episode, hear from Pablo Gonzalez, co-founder and CMO of Be the Stage, as he shares his incredible wins after just 2 weeks of going through the Core Story Bootcamp.

The Core Story Bootcamp is specifically designed to help businesses succeed, regardless of when they started, what they offer, and what industry they are in.

Just by posting on LinkedIn and applying the core story method, Pablo was able to generate several leads with that single post within hours!

Utilizing the tactical strategies in the program, you’ll be amazed to know that one of their clients generated $40,000 and the other generated $40 million from their podcast by applying this strategy.

You should tune in to this right now because it’s so good!

Enjoy!

P.S. The Core Story Bootcamp is coming up! You can visit https://www.ultimatesalesmachine.com/bootcamp for more details.

 

Continued Learning:  Core Story Case Study: How Troy Aberle Sold 8.4M in Two Weeks Using This Exact Education-Based Sales Pitch

TAKING ACTION:

  • Want to know what’s keeping you from doubling your sales in the next 12 months? Take our quick QUIZ to get answers: Howtodoublesales.com
  • If you’d like to have a profound breakthrough in your business, schedule your breakthrough call with a LIVE expert here: Chetholmes.com/Breakthrough
  • Claim your FREE chapter 4 from the top 10 most recommended marketing and sales books of all time! Visit: Ultimatesalesmachine.com to find out how you Create 9X More Impact from every move you’re already making to win clients!

TRANSCRIPT:

*this transcript was mostly generated by AI, please excuse any mistakes smile

Amanda: All Pablo needed to say was, we did a case study. We had one client that did a podcast that generated 40,000. We did another podcast that generated 40 million. Would you like to learn how we did it? How many of you would say yes to that talk

Intro: Here is your daily dose of the Ultimate Sales machine coming to you from the new edition. Visit ultimate sales machine.com to get your copy or multiple copies. I am your host, Amanda Holmes, CEO of Chet Homes International. 

What you’re about to learn has assisted a quarter of a million businesses to generate billions of dollars working faster, better, smarter.

Amanda: Wants to share? Pablo’s got a great one. I already know. Yeah. You know the story. Oh my God, I love it though. It’s so good. Everyone should listen to this right now. Go ahead, Pablo

Pablo: awesome. So we had a client that spent three years trying to figure out how to grow an online sales channel.

And all they were doing their greatest revenue driver was this one referral source. Ended up being about 65% of their whole pipeline, and they were paying like 6,500 bucks per client acquisition. We built out an online sales channel via this live internet talk show strategy that gets repurposed through all their channels that increased their touch points with their clients by 28 x online.

Three x that channel from grew it from, they were doing 22 million in that channel. Q1, By Q4 they were doing like 60 million plus, and we decreased their cost of client acquisition from that $6,500 from that original 65% channel. We became 60% of their client acquisition and their client acquisition costs went down to $550.

Amanda: Oh, boom. Okay. So another way that I’ve heard him say it, and I will repeat it because I also love what you said here. So something that hooked me as soon as you said it and I’ve been repeating it ever since, was the case study AB, can you give that to them too? [00:02:00] Can you say that one? Yeah. 

Pablo: We ran two we ran two podcast strategies for a client acquisition on the same host.

Same, same kind of personality, similar contract value purchases, and one was this internet talk show strategy that drove to a community. The other was just a podcast with repurposed content. One of them drove $40,000 in sales. The other one drove $40 million in sales. I have 

Amanda: Blake’s response was awesome.

Okay. That’s all that needed to be said, right? Does everybody agree? All Pablo needed to say was, we did a case study. We had one client that did a podcast that generated 40,000. We did another podcast that generated 40 million. Would you like to learn how we did it? How many of you would say yes to that talk, right?

Oh, and every time I introduced Pablo, that’s how I introduced him. When he said that, I perked up and I went I’m sorry, what? He’s Yeah, I’m gonna be talking at this talk. And I’m like, I’m gonna follow you there. Wherever you’re going I’m going too. [00:03:00] I like canceled a meeting cuz I had to be there to just understand that

he posted it by Tuesday night. He had 35 people comment on that LinkedIn post. Pablo, how did it. 

Pablo: I’d say well to quite well. So I, I put that out there. I had, it’s, it was my best performing, the thing that you taught us has been my best performing LinkedIn post, I think ever outside of maybe one other thing where I had like a full animation done to a rap that I did, and I’ve already sold five of them.

Woo. Basically. So I’ve ha I have five pre. Purchases of this, and what that means is that this Core Story Bootcamp has paid for itself in week one out of four already. Woo. 

Amanda: Gotta love that. I love it.

Make sure to get your copy or copies at the ultimate sales machine.com. There’s a lot of special bonuses that you can’t get going to Amazon, so make sure you check it [00:04:00] out@ultimatesalesmachine.com.

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How to Hit Your Business Goals and Be a Great Parent At the Same Time https://chetholmes.com/hit-business-goals/ https://chetholmes.com/hit-business-goals/#respond Wed, 02 Nov 2022 17:50:54 +0000 https://chetholmes.com/?p=10653

Some business owners have found that involving their children in their work life has not only given them more time together, but also several other benefits.

Incorporating children into your professional life can elevate business too. Just ask Troy Aberle, our Executive Strategy Officer!

In this episode, Troy shares how he integrates work and being a good father to his children, Luke and Everett, while also boosting his career goals!

If you’re curious to know how he does it, then tune in to this episode right now.

Enjoy!

P.S. The Core Story Bootcamp is coming up! You can visit https://www.ultimatesalesmachine.com/bootcamp for more details.

 

Continued Learning:  Core Story Case Study: How Troy Aberle Sold 8.4M in Two Weeks Using This Exact Education-Based Sales Pitch

TAKING ACTION:

  • Want to know what’s keeping you from doubling your sales in the next 12 months? Take our quick QUIZ to get answers: Howtodoublesales.com
  • If you’d like to have a profound breakthrough in your business, schedule your breakthrough call with a LIVE expert here: Chetholmes.com/Breakthrough
  • Claim your FREE chapter 4 from the top 10 most recommended marketing and sales books of all time! Visit: Ultimatesalesmachine.com to find out how you Create 9X More Impact from every move you’re already making to win clients!

TRANSCRIPT:

*this transcript was mostly generated by AI, please excuse any mistakes smile

Amanda: since we were talking about the inverted pyramid, I think it’s perfect to bring in Troy cause he is a great example of it. Yes. Troy overly. How are you guys doing? Oh wow. Look at that.

They’re happy to see you. I’m happy to see you. Awesome. Oh, so how I met Troy? I don’t, I met him somewhere online and he is the epitome of pigheaded discipline and determination. He follows up, like his superpower is following up with people. I’m like, I don’t know what this man wants, but he is determined and it’s great.

Intro: Here is your daily dose of the Ultimate Sales machine coming to you from the new edition. Visit ultimate sales machine.com to get your copy or multiple copies. I am your host, Amanda Holmes, CEO of Chet Homes International. What you’re about to learn has assisted a quarter of a million businesses to generate billions of dollars working faster, better, smarter.

Amanda: And then you went through our bootcamp? Yes. So Troy went through our bootcamp and I think in week two I called him out. I was looking at their faces. I always [00:01:00] look at your faces and I said, Troy, you look really uncomfortable. Are you okay? And I think you terrifying . started to realize that there was a different way that he could operate.

Yes. After that week, you closed a $700,000 deal. The next week you closed a $280,000 deal and you used your stadium pitch all the way through there. Two weeks after the bootcamp, he generated $8.4 million. And over the last, what is it, seven months, we did 43 

Troy: million with that client. 

Amanda: Woo. Yeah. So such a great success.

I know. I saw some clapping. He deserves it. He did an amazing job. And then he said, I love this. I would love to help more companies do this. I’m like you want to, You wanna be a part of what we’re doing? Are you freaking kidding me? I’m I’m honored to join the team. So now he’s our executive strategy officer to help everyone else get the kind of results that Troy got.

A lot of fun. Thank you. Thank you. I have, before I brought, we brought, we came and worked together. I actually hired his [00:02:00] son first. , can you say hello? Luke? 

Verne: Hello 

Amanda: everyone. How 

Jeff: is everyone doing today? 

Amanda: Hey buddy. So how are you? I remember when I interviewed Luke I kept trying to find different ways to educate him on something and every single place I tried, Do you know about social media?

And he. Totally outsmart me. I’m like, All right, I can’t teach you anything there. Do you know about funnels? He totally outsmarted me. I asked him about Hootsuite. He’s I’ll use this interface, but I also know this interface. It was so impressive. I’m like, Ah I’ve got nothing to teach this kid.

He’s 13 and gonna take over the world. So he joined our team and then his father. But I really wanna ask you, because so many people that meet you, gravitate towards you because of your relationship with both Everett and Luke. Can you share for the fathers and the mothers that have children that are looking for, How do I have a success in my life?

Because you’ve sold yourself half a billion dollars. Faced, one on one. He sold [00:03:00] half a billion dollars in sales yourself. But then you also have a wonderful relationship with your sons. Can you give a little bit of secret behind the scenes how you do that? 

Troy: It’s a good question.

And I think the cool part is I treat those two guys as my friends. They’re my best friends. And the thing is, we all carry a goal card. We carry a goal card for ourselves personally in our own life. But, and then for our business, and each of one of them, Luke’s when he was nine, started his business.

And Everett 10 started his, And with Robbie, my wife, she has goal cards and we also have a family goal card. But the thing is, I think is being transparent about what your goals are with each. and not being afraid of how big that goal can be. Think beyond what the paradigms are that other people have taught you and be able to like, encourage each other and work every day to help each one in your family, but also in your business, achieve their goals.

It’ll come back to you. In just in just such a beautiful flow. And I can’t say it enough, is just be real, be transparent and don’t do things [00:04:00] to say that you’re making it better for somebody. Involve them in your journey. Help them in their journey. Cause that’s what’s gonna really make so much 

Amanda: happen.

You were bringing Luke around his sales calls since two years 

Troy: old. Yeah. Yeah. So when I was selling agriculture equipment, Luke was we didn’t have, we didn’t have babysitters and stuff. And I’d tell people if you want a sales call or a demonstration, you had to, you’re gonna have to have a two year old come out for this the deal.

And Luke would sit there on deals. I think the biggest one, Luke, that he was with the one day was around $18 million. And the guys, he’s sitting at the boardroom table and there’s eight of us there. And they looked at him and they said, What do you think Luke and Luke’s sitting there writing notes and just taking it all in.

And he says I think I would do it too. And and I think involving, I think if you think of so many times where you’re get so wrapped up and not doing what she, When people say, I don’t get time with my family, or I’m always busy, and that just involve your family.

Luke and Everett and Robbie have handed out thank you cards and did Dream 100 work for me and my business way back when and, involve everybody. Have fun and just make them all part of [00:05:00] that journey and celebrate together. There’s nothing that, it’s not redo it together. And the cool part is when each of you know your dream, your dreams and your goals, them kids keep me on track, My wife keeps me on track and we hold each other accountable and every Sunday, have a burning ceremony and burn the things you don’t like about what you’re doing.

I don’t know, but just have some 

Amanda: fun. I definitely have seen that and it’s so amazing. More people need to, I think, adopt this belief system that you have with your children of including them and showing them the world. You’re not afraid to show them what’s out there, but then you also reinforce a very strong moral system, right?

Yes. That you see it, it’s there. I can’t hide you from it, but there is a better 

Troy: way again. Yeah. Transparency, Luke’s and ever too Robbie obviously too, but every coaching call I’ve done with any of my personal life coaching or whatnot, they’ve been a part of. So they’ve seen, the successes and failures and what it takes to be amazing.

So do that. 

Amanda: Thank you. Oh my gosh. It’s such a one by one. [00:06:00] Every new speaker could just give so. Thank you. Thanking everybody here too. I know, right? All these smiling faces, one that’s been smiling nonstop. It just brings me so much joy to see Verna Harish over there. He has been smiling with us in this whole thing.

Thank you, Troy. Perfect. Thank 

Troy: you 

Outro: Make sure to get your copy or copies at the ultimate sales machine.com. There’s a lot of special bonuses that you can’t get going to Amazon, so make sure you check it out@ultimatesalesmachine.com.

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