Continued Learning: How to Double Our Sales While Cutting Our Stress in Half

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TRANSCRIPT:

*this transcript was mostly generated by AI, please excuse any mistakes

Amanda: okay, let’s go to the next speaker. Okay. That matter about me. I know. Well, we’re celebrating 

Alan: with everybody. That’s right. Next up Ted and Stephanie Miller is Ted Miller.

The third is CEO of TM three. 

Amanda: Wow. Ted and Stephanie go back even before I was a part of the business, we’re 

Ted: a bit of an OG crowd. . 

Amanda: Yes. They’re the OG crowd along with my father. They started the whole thing. They, they’re gonna share with us about how it all began.

Here is your daily dose of the Ultimate Sales machine coming to you from the new edition. Visit ultimate sales machine.com to get your copy or multiple copies. I am your host, Amanda Holmes, CEO of Chet Homes International. What you’re about to learn has assisted a quarter of a million businesses to generate billions of dollars working faster, better, smarter.

Alan: Oh, that’s perfect. Well, then I don’t need to give your whole bio is 

Ted: what we’re gonna do.

We are, we’re looking at people here that go back. There’s some clients here that go back decades, which is beautiful. It’s so good to see these spaces. 16, 16 years. We got staff members on here. We see you, we love you. Old friends, staff members, people who are there. The day that we met, my wife and I met Tab, she’s online, so the reach of the ultimate sales machines has made it wide and far and uh, it’s just great to be part of it from day.

Stephanie: It is. Yeah. And Amanda, I just have to say, I’m, I’m so incredibly proud of you. I’m so excited for you. I think this, this day feels a little surreal and, um, just to be here and, and you carrying on your father’s legacy, I think is, is really amazing. So it’s, it’s just great to be a part of it 

Ted: and, and not just carrying on the legacy, but actually facilitating great services.

We have Karen, she was a client. She’s from Australian, Hey Karen. And, you know, she loves going through the boot camps. You facilitate, you really have a really good, fresh perspective of how to best implement what we’ve been talking about for decades. So when you’re in, you know, elementary school and where we’re doing workshops, you know, and your basement and you were kind enough to play piano for us.

We were, I remember how that was great. It was amazing. We’re growing the company and it’s in your blood, it’s in your life. And I’m so grateful to have you as a partner and a friend. It’s been fantastic, really. But we wanna share some throwback stories and concepts and stuff. So like, what’s one of your fond memories of Chet Bow, like from back in the day, like early things that really strike you.

Stephanie: Well, the, the thing is, is we all know that Chet was a leader. You know, we all know that he’s a master in business. You know, he, he’s a, a savant, if you will, but really in Chet’s heart, he was an artist. Oh yeah. He was an artist through and through. And for Che business was really an art form was, I mean, that was how he had so many, created so many things, Uhhuh,

And I remember this one story where this one time where, uh, things had kind of slowed down and, um, we, you know, leads weren’t coming in as, as fast as we kind of wanted them 

Ted: to. Oh four maybe oh five. Something 

Stephanie: like that. Yeah. Again, we go back, um, and, uh, you know, clients weren’t coming in. They weren’t as qualified.

And we’d had, we’d all got together and had a meeting on it. We all kind of noodled on different ideas and different marketing ideas and then we all went out and, uh, and then the, the, the following morning, Chet calls this urgent meeting. Oh yeah. Of all the execs 

Ted: together. Mandatory meeting. It was an early, it was mandatory.

What you’re doing, show up dead or dying or someone you love is dead or dying, otherwise show up. That’s the quote . And 

Stephanie: what we found out is that night, that previous night, Che had not slept a wink. He literally stayed up all night long. Yeah. And he literally worked on and developed this whole new marketing approach on how we were going to, to tackle the market.

Yeah. And he had a whole full blown PowerPoint put together. He had deliverables, written it something. What took me back is it was something that I think most [00:04:00] people would’ve taken a month to do. 

Ted: Yeah. I mean, it wasn’t a small adjustment. No. It was like, Hi, nice to meet you. You got 36 grand for consulting services, is what we thought we were doing.

And then the next day he created something that was so much more palatable and, and in alignment with chapter four of education based marketing. Yeah. That allowed us to reach clients that, well, it started this trajectory that we ended up on where we ended up doubling sales for years 

Stephanie: in a row. Yeah. So he, you know, he was there, he created it and he’s like, Okay.

He gave a succinct marketing, Oh yeah, you guys go do this, you go do that, we’re gonna do this. And we executed like within just several days, we executed, we launched this whole new idea and it was wildly successful. All, all 

Ted: from a work. From a workshop, all from when you read the book and you’re listening to, uh, My favorite thing.

Yeah. Oh, chapter three, . Yeah. Going through a how to facilitate workshops, get strategic insight from your own staff, get strategic insights from your clients, however you choose to use a workshop. There’s many ways to do so. And we, So the night [00:05:00] before or the, the night before he gave these orders, we did a workshop.

Yeah. Uh, and it was like how to get together and get some great ideas. And that’s what a true leader can do, is yes, he can come with great, uh, ideas and share them with us. But he first listened to his team and found out what did people actually need the clients really need? And then he showed it with a brilliant plan.

Stephanie: Yeah. So, you know, he’s, he was brilliant in so many ways, um, but he really had a gift as an artist. Yes. And he applied that gift as an artist to how to help businesses and how businesses ran. And he knew what was happening in the market. Yep. And I. Most importantly is how he could speak to business owners in a way that just simply resonated with people.

Ted: Absolutely. And got them to take action. Absolutely. He sure didn’t know how to tell that story. Uh, uh, we just heard, uh, from Hazel and so Jeffrey was at Speakers author’s networking group, and uh, I was [00:06:00] asking him a question, How do you make a decision in large companies when you went from one thing to a much bigger?

And he goes, Oh, it’s just a matter of zeros. And Chet had an understanding of how to add multiple zeros to anything you’re doing, How to take a vision we had of helping an entrepreneur, like people there to hear, Hey, Justin, that, you know, say, Hey, I want to help grow my business. And we do that. And then he’s like, Okay, well that’s a zero.

You know, that’s a single person. Let’s add a couple zeros. So how do we impact millions? And we’re like, I just want the next client. And Che’s like, Well, the only way we’re gonna get the next client is when we have a strategy gonna be able to help all the, uh, small business owners in the world so they can race at a hundred million dollar mark for a nice payday exit.

So one of his great skills was listening. Everyone knows him as a great storyteller, Chapter four, talking about a core story. How do you tell your story in a really compelling, entertaining way that people wanna, uh, listen to it and you can set a buying criteria in your favor? Oh, he’s a master at doing that.

I mean, in fact, that’s how we started was, uh, [00:07:00] you hate Abraham was a man that I paid money to 40 grand of money. I couldn’t afford . It was the best investment I ever made because that’s how I ended up me needing. . And so I went off and used it and it worked very well. I got some awards floating around in a box somewhere that talked about it.

But then Chet and I, we partnered up after he wanted to come out of his early retirement, he retired to write movies. What an artist. He was writing movies. Sold three of them, I believe, to Warner Brothers. Wow. Even bought one back. He wanted to make that play Emily song. Oh, fantastic. He is such an artist.

That’s such a good memory. Yeah. You know what, Ted, he brought art to everything he was 

Alan: doing. Ted, that artist runs in the family because last night, you know, I was staying in big, this big house, Airbnb and Amanda finally said at one point we were all sitting around talking and she says, I’m so tired. It hurts.

I gotta go to bed. And she goes to bed. And so I go to bed about midnight and then what happens? I, I hear somebody playing music and I’m like, What’s going on? I look out the window, it’s not out the window. And I [00:08:00] realize it’s Amanda Holmes at midnight playing her guitar, singing downstairs by herself. And she’s just, she gets inspired and I know where that came from.

Now I can from that story. Cool. Well it was awesome story Ted and Stephanie. Thank you guys very much for sharing it. And Ted, I’ve gotten to know you. It’s been pleasure. 

Ted: Wow. It was great seeing you and your boy just, uh, two weeks ago. Appreciate it. Yeah. Thanks a 

Alan: lot Alan. Thank you guys very, very much.

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Here is your daily dose of the Ultimate Sales machine coming to you from the new edition. Visit ultimate sales machine.com to get your copy or multiple copies. I am your host, Amanda Holmes, CEO of Chet Homes International. What you’re about to learn has assisted a quarter of a million businesses to generate billions of dollars working faster, better, smarter.